💡Use Ad Performance to Improve Your Landing Pages

✅Tip of the day: when we see certain ad copy or search terms start to perform well in our Google ads, we add that copy to a new landing page.

This creates synergy and a cohesive experience for the user and increases your ad score/ performance.

🤯Ads can often surprise us- sometimes the keywords and copy we think will perform, don’t. And sometimes search terms that you would’ve never thought of are top performers.

📈Use the data to inform your approach. If an unexpected piece of copy or search terms starts to perform- use it to your advantage!

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