Apr 3 • General
Friday reflection for those of you doing engagement or motivation work:
Think of a project where you felt confident you understood what was driving someone. You had done the diagnosis. You knew the person, the context, the motivational profile.
Then something surprised you.
Not a failure, necessarily. But just a moment where the behavior didn't match what you expected, and you had to update your mental model.
What did that moment teach you about the gap between "knowing what motivates someone" and "designing for how that motivation actually works"?
Share what you notice. Curious what comes up for people here.
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Friday reflection for those of you doing engagement or motivation work:
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This decade belongs to designers who understand drive, not rewards.
We deal with the transition from being a reward dealer to engagement designer.
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