Hello everyone! Here is the first part of our discussion around metrics. We will continue our discussion next Tuesday and we would be really happy to have any of you come up to the stream and share your ideas.

Hey!! What do you think about our new logo?

I usually start with system design before touching individual motivation. The reason is simple. People never act in isolation. They act inside a system. If the system itself creates friction, confusion, or overload, no motivational mechanic will save you. So the first move is always to look at the context your target group operates in and identify where the real bottlenecks sit. Before you commit to heavy redesign work, there is a smarter entry point. I call it the quick start. This is about relieving pressure at the system level with minimal effort. You are not fixing everything yet. You are widening the narrowest bottleneck just enough to let energy flow again. The advantage is leverage. Because you act on the system instead of individual behavior, the effect reaches everyone at the same time. No onboarding. No training. No persuasion. Just a context that suddenly works a bit better. Think of it as buying time and momentum. You reduce friction, create immediate relief, and open the door for deeper work later. This is often where the fastest gains come from, not because it is clever, but because it respects how systems actually shape behavior.

This next Tuesday 27th of January, Let's talk about metrics!! You can find the link to the stream here or in the calendar https://www.skool.com/engagement-design-collective-1843/calendar?eid=e6a6632d678a40e1a760f95c70d5b3d0&eoid=1769529600 We are more than happy to have you around and let us know what you know about metrics in engagement design!!