- The "Stop Doing That" Pattern Interrupt
How this helps: It immediately invalidates a common behavior your audience thinks is correct, creating an instant curiosity gap.
The Prompt:
Act as an expert Direct Response Copywriter.
I am writing content for [Insert Target Audience] who are currently trying to achieve [Insert Desired Outcome] by doing [Insert Common Industry Practice]. I want to take a contrarian stance and tell them that this common practice is actually hurting their progress.
Please write 5 scroll-stopping hooks that aggressively challenge [Insert Common Industry Practice] and suggest that it is a waste of time. The tone should be authoritative and slightly polarizing.
2. The "Guru Lie" Exposรฉ
How this helps: It builds trust by positioning you as the honest whistleblower protecting the audience from bad advice.
The Prompt:
Act as a Social Media Growth Strategist.
My audience, [Insert Audience Niche], is constantly being told by "gurus" that they need to [Insert Standard Advice e.g., post 3 times a day]. I believe this advice is outdated and actually causes [Insert Negative Pain Point e.g., burnout].
Write 3 short, punchy hooks that start with phrases like "They lied to you" or "Stop listening to gurus who say..." to expose this myth.
3. The Counter-Intuitive Truth
How this helps: It captures attention by presenting a paradox where the opposite of what is expected is actually true.
The Prompt:
Act as a Viral Content Creator.
I want to highlight a counter-intuitive truth about [Insert Industry/Topic]. Most people think that to get [Insert Result A], they must do [Insert Action A]. However, the reality is that doing [Insert Opposite Action B] actually works better.
Generate 5 hook variations that highlight this paradox. Use the structure: "Why [Insert Action A] is keeping you poor/stuck/fat" or "Why the secret to [Insert Result A] is actually [Insert Opposite Action B]."
4.The "Hard Truth" Reality Check
How this helps: It uses "tough love" to poke the sacred cow of user entitlement or laziness, signaling that you are a serious authority.
The Prompt:
Act as a No-Nonsense Business Coach.
I need to deliver a "hard truth" to [Insert Target Audience] about why they are failing at [Insert Goal]. The "sacred cow" I want to poke is their belief that [Insert Excuse or Limiting Belief e.g., they just need more time].
Write 4 distinct hooks that call out this specific excuse. The goal is to make them feel slightly called out but compelled to read the solution. Use formatting that emphasizes the hard truth.
5. The Industry Villain Narrative
How this helps: It unifies your audience against a common enemy (a tool, a platform, or a widespread bad habit).
The Prompt:
Act as a Storytelling Expert.
We need to create a villain in my niche of [Insert Industry]. The "Sacred Cow" we are attacking is the reliance on [Insert Tool/Method/Platform e.g., relying solely on paid ads].
Write a hook that positions [Insert Tool/Method] as the villain that is stealing [Insert Audience's Resource e.g., money/time] without giving them results. Frame it as a warning message.
6.The "Unpopular Opinion" Stand
How this helps: Explicitly stating you have an unpopular opinion filters your audience and attracts die-hard fans who agree with your unique worldview.
The Prompt:
Act as a Thought Leader in [Insert Industry].
I want to share an unpopular opinion. Everyone in my industry loves [Insert Popular Trend/Tool], but I think it is overrated because [Insert Reason].
Write 3 hooks that start with "Unpopular Opinion:" or "I'm going to get hate for this, but..." followed by my contrarian take on [Insert Popular Trend/Tool]. Make the stakes feel high.
7.The "Silent Killer" Angle
How this helps: It implies that a "safe" or "accepted" norm is secretly destroying their results, creating urgent fear of missing out (FOMO) on the solution.
The Prompt:
Act as an expert Consultant for [Insert Niche].
I want to warn [Insert Target Audience] about a "silent killer" in their business/life. This is something harmless-looking like [Insert Seemingly Good Habit e.g., perfectionism or researching too much] that is actually the reason they are not succeeding.
Write 5 hook options that frame [Insert Seemingly Good Habit] as a dangerous trap. Use strong verbs and imply immediate danger to their success.