I heard marketer Sean D'Souza say once,
"If you wanna solve your problems, go and solve somebody else's problems."
... as in, the advice you give to other people will be the advice you yourself can apply.
Yesterday I got on a call with a list owner. I'm helping him monetize his list better with a $1k+ offer.
As the call was going on and I was giving advice about what to do, I thought to myself, "I should really go through the recording of this and write down what I told him so I can do it myself too."
I did that just now.
I found 10 specific pieces of advice I gave the dude, which is relevant to me too, and maybe to you.
Here are 3 of them:
1. If you have a client, create interesting content for your own list or offers around:
- AB tests you ran for your client
- Feedback you keep giving the people your managing/mistakes you keep seeing
- Behind-the-scenes of what you're doing
- etc.
2. Use your recent success as a proof element for a new offer you create around that proof element
3. Whatever you have, sell the advantages of that against the alternatives. (If you have prerecorded content, sell that against a live workshop. If you have a live workshop, sell that against prerecorded content.)
Mindblowing tactical info?
Probably no.
Very valuable if you actually implement it?
Probably yes.
In any case, whether or not these specific bits of advice are relevant to you, the bigger point still stands:
Note down what advice you are giving people. And then apply it yourself, to your own business or life.
Have you given out any advice this week, mindblowingly tactical or not? I'd like to hear it and maybe benefit from it. Share it in the comments below.