Day 15 - How YT Actually Works in 2026!

What fascinated me on Day 15, the Title? Sometime in December, Alexa updated the workbook to reflect on 2026! Or did this Challenge come out for the first time in 2025? I did all the videos starting in 2025, I didn't do the workbook until going through the challenge this time. Now you know how easy it is for me to get distracted! One little thought can send me down 30 minutes of questions and wondering!

Back on task! Day 15, I actually liked doing this day. I didn't understand it at all the first time watching the video. (A great reason to repeat the challenge).

The BIG take aways on Day 15

➡Numbers tell the truth

➡YT gives feedback if you are willing to look at it.

➡YT is concerned with the Viewer (not the creator)

➡YT main goal ➡ KEEP PEOPLE WATCHING!

➡YT rewards videos that keep people engaged.

➡Watch time tells YT you are a TRUSTED CREATOR

➡Growth comes from ppl watching (not more videos or longer videos)

➡thumbnail + title + topic

Bottom Line ➡YT wants to SATISFY the viewer! Since YT honors the viewer, I had to ask myself, "Who am I honoring with my videos?" Have you ever heard the phrase, "Truth will first P*$$ you off before it sets you FREE!" The honest truth, I haven't really thought too much about the viewer for the last 2 years! I believe my channel is God honoring, my #1 focus. However, who am I honoring when I making content I like to make, I want to do, I have fun with? And the answere to that is, "ME", the one person who needs to be taken out of the equation. Is there much difference between a Trusted Creator and a Trusted Servant? I don't think so, both are serving, the question I had to ask myself, and I hate to admit, growth is about trust. Growing capacity is about baby steps of continued trustful acts of service.

Looking at the numbers is definitely a WAKE UP CALL! I am improving in the AVD arena, going from 1:46 one year ago, today it is 2:35. That is almost one minute increase of watch time per video. So hurray something is making a difference! To improve the AVD, rehook every 30-60 seconds! Now that I am aware, I can add to my scripts some rehooks! The goal is to get the average percent viewed to 50% - mine is at 22.6%.

Last year's overall CTR - 2.3%. My last video CTR - 2.8%. Highest CTR video posted 9.10.24 it's first month out CTR 1.7%. The last 28days CTR on the video posted 9.10.24 - 37.5%. I am not smart enough to make sense of any of these numbers. 😂. From the video that goes along with Day 15, I know CTR numbers below 5%, people choose not to watch. Why is that? It is a direct reflection of who I am honoring in the video? Oh the self reflection that is happening behind the scenes!

Bringing this lesson to a close, looking at the numbers is a clear indication of adjustments that need to be made. The work ahead is both personal and professional. I am grateful to be growing in both arenas with my new friends.

17 comments