Five Decisions, One Week, Starting Monday Aug 31st
Hey, look, some of you have been in here a while. You've worked through the classroom, saved the posts, run a few of the prompts. And if I asked you right now to tell me in one sentence who you serve and who you have decided not to serve, most of you couldn't do it cleanly.
That's not a knock on anybody. It's the most common place to be stuck, and it's the reason more posting hasn't moved your calendar. There's nothing to aim at yet.
Next week is built to end that. Monday through Friday, 3:30 PM Mountain, one decision a day.
Monday you pick the market and name the anti-market. Tuesday you take the words your buyers actually use in public and retire the ones you've been using instead. Wednesday you list every reason someone says no and remove them one at a time until there's an entry offer people can walk into. Thursday you get it down to one sentence and put it live. Friday you cut everything you're not going to keep doing and build the one weekly loop that runs in under an hour.
The difference between this and the material sitting in the classroom is that you leave with the maps built rather than assigned. We do the work in the room.
Note: if you're a current D3 Digital Media Marketing client, or you bought into a Best Kept Secret session at any point before this one, you're already enrolled. Nothing to buy. Just show up Monday at 3:30 Mountain.
One logistics note for everybody. You'll need a paid Claude account to work along, so get that sorted before Monday if you don't have one.
For everyone else, registration closes Sunday at 5 PM Mountain, and Platinum is capped at 10 seats.
If you've been waiting for the right week to actually make these decisions instead of reading about them, this is it.
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Don Davis
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Five Decisions, One Week, Starting Monday Aug 31st
Content & Conversion
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Stop being the best-kept secret in your industry. The free WAVES system that turns content into pipeline for founder-led B2B companies.
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