The “New Tool” Trap · AI Automation Society

The “New Tool” Trap

Hey everyone,

It’s been about two months since I started my AI agency (I started on March 30th), and to be completely honest, I’ve only had one client so far… which was my dad 😅

I wanted to share a few mistakes I made in case it helps other people who are just starting out.

At first, I was trying to target everyone and offer everything. I started doing door-to-door outreach and testing different approaches, but I quickly realized I probably needed to focus on one niche only. So I decided to focus on e-commerce, but honestly, I’m still not sure if it’s the right niche.

The biggest issue I’m facing right now is that I constantly feel behind.

There are new AI tools, new automations, and new strategies coming out every single day. Because of that, I spend way more time learning and consuming content than actually doing outreach and getting clients.

I wanted to know if anyone else here has gone through this phase before.

And if you managed to get out of it, what helped you the most?

Would really appreciate any advice or insights from people who are further ahead. 🙏

31 comments