Jul 16 • General Discussion 💬
Struggling to sell your first project with n8n?
I see this pattern over and over again — in the comments, in the DMs, and in the dozens of messages I get after posting here:
“I’ve learned n8n, but I can’t land a single client.”
So here’s a provocation that might unlock something for you:
What if selling automation or AI agents isn’t the only path?
At first glance, it makes sense — you learn a tool, and then try to sell what you’ve built with it. That’s first-level thinking.
But here’s the hard truth:
Selling automation or AI requires more than knowing how to use n8n.
You need business context. Process knowledge. Market intuition.
Because most small businesses don’t even know what they want — let alone what they could gain from an automation or an agent.
Which means it’s not just about your technical skill. You also have to educate the client — and that takes time, trust, and effort.
That’s why selling what’s already familiar to your client is often the fastest path to cash.
Think about it:
You don’t need to convince a small business that they need a website.
You don’t need to explain why having a good Google Review score or posting on social media matters.
These are known, accepted needs.
So here’s the mindset shift:
Use n8n to power solutions for what the client already knows they need.
Let me make it concrete.
Did you know that over 28% of small businesses in the U.S. still don’t have a website?
Yet many of them already have a Google My Business profile — they’re visible but not converting.
Now imagine this:
You build a simple scraping automation with n8n (Google My Business profile).
You target a specific niche.
You filter only businesses that don’t have a website, have poor reviews, or outdated social profiles.
Now you don’t need to educate — you just need to offer the obvious.
No website? Offer a basic, clean website.
No content? Offer a monthly content machine.
And behind the scenes, let n8n agents do the heavy lifting for delivery.
See the shift?
You’re not selling AI. You’re solving visible, urgent problems — powered by automation.
That’s the invitation.
Don’t overlook the basics.
Real needs are easier to sell — especially when you’re just getting started.
Will this make you rich? Probably not.
But it gets you moving.
And movement builds momentum.
Stop comparing your Day 1 to someone else’s Year 5.
You don’t know their story — or if it's even real.
Simple wins now will prepare you for bigger plays later.
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Struggling to sell your first project with n8n?
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