13d • General 🌎
Why you need to start automating your processes (like, yesterday)
The game has changed completely.
Used to be you could send 50 personal emails and book a few meetings.
Maybe write each one by hand, do some basic research, call it a day.
Not anymore.
These days, you need to hit serious numbers just to get one qualified meeting.
I'm talking 10k+ emails sometimes before you even get someone on a call who's actually interested.
And I'm not talking about those garbage "Hey {first name}, Let's have a meeting" blasts that everyone ignores.
I mean proper research, personalized icebreakers, relevant subject lines, follow-up sequences that actually make sense.
Try doing that manually for 10,000 people. You'll burn out in a week.
This is why I've been obsessing over automation lately.
Not just for client work, but for my own business.
- Pulls lead data from multiple sources
- Sends each lead through Perplexity for research
- Generates personalized subject lines with GPT
- Creates custom icebreakers based on their recent activity
- Sets up follow-up sequences automatically
- Tracks everything so I know what's working
Without this, I'd be spending 16 hours a day just writing emails and still wouldn't hit the volume I need.
The math is brutal: If you need 10k touchpoints to book 10 qualified meetings, and each touchpoint takes you 2 minutes to research and write manually, that's 333 hours of work.
Or you can automate 90% of it and focus your time on the conversations that actually matter.
Anyone still trying to scale outreach manually?
How's that working out for you?
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Why you need to start automating your processes (like, yesterday)
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