Stop Trading Your Life for 30% Margins
​Most SEO agency owners I talk to are trapped.
They started their agency for freedom, but now they spend 10 hours a day managing freelancers, checking spreadsheets, and fixing manual reporting errors.
​When you factor in the cost of writers, technical tools, and link vendors, your "premium" $1,000 retainer often leaves you with barely $300 in profit. That’s not a business; it’s a high-stress job you created for yourself.
​The worst part? You can’t scale. If you signed 10 new clients tomorrow, your current team would probably break, and you’d be back to working weekends just to keep up with the fulfillment.
​But here is what the top 1% of agencies are doing differently right now: they are moving to automated infrastructure.
By automating the "grunt work"—like keyword clustering, internal linking, and daily content publishing—they aren't just saving time. They are increasing their margins to 70% or 80%. They can offer a 4x markup on their services because their fulfillment cost is a fraction of what it used to be.
​They aren't just selling "Old SEO" anymore; they are selling GEO (Generative Engine Optimization)—positioning their clients to be cited by AI like ChatGPT and Perplexity on autopilot.
​If you are tired of being the bottleneck in your own growth, it’s time to stop hiring humans for machine work.
​Are you still doing your SEO fulfillment manually, or have you moved to an automated setup yet? Drop a comment below—I’m curious to see what everyone is using.
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Pol Latorre
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Stop Trading Your Life for 30% Margins