3d (edited) • General discussion
Campaign Stack & Placements Strategy
I uploaded a short lessons this afternoon regarding how we setup our demand gen campaigns in different accounts based on the amount of budget someone is spending, and a focus on what placements to target (and specific creative we make for this placements).
This strategy helps eliminate CHAOS and allows us to focus on ensuring the best campaigns and placements are running effectively.
This means we can build new creative for the right placements, ensure the best audiences and campaign types don't go stale etc.
You can watch it in the classroom area under a new course I setup called MICRO LEARNINGS.
I'll be adding more to this section in the coming days, next up is TV campaigns.
0
0 comments
Campaign Stack & Placements Strategy
skool.com/ad-intelligence
👉 Weekly calls + community for media buyers. Fix your ads, scale faster, and get direct answers from Ian.
Leaderboard (30-day)
1
+5
2
+3
3
+2
4
+2
5
+1
Powered by