A prospect reached out to me to build them an email marketing funnel from scratch i.e lead magnet, lead capture page, email automations and probably weekly emails. He is in B2B Outdoor Advertising business. Anyone has experience in this and how should I structure this offer? Many thanks

This Thursday, April 3, 2025, at 8pm CET/2pm EST/11am PST, our own @Mo Khalaf will be doing a special training exclusively for Daily Email House members. The name: "The Art of Magnetic Trainings" The topic will be the 7 keys to making your live trainings interactive, easy to watch, and fun, so your audience leans in instead of zoning out. For reference, this is something Mo knows a lot about — he has coached 300+ entrepreneurs on public speaking and presentation-giving. This training is relevant to you if you 1) ever do your own live webinars, online trainings, or Zoom presentations, paid or free, or if 2) you ever present in other people's communities, masterminds, podcasts etc. Important and possibly shocking fact: Mo's training will not be free. This was my decision. Mo prepared a welcome exercise to get attendees to get more value out of this training... plus he is offering prizes and bribes to encourage attendance and participation. I think that's great. But nothing will help people take this training seriously, listen to it, and get value from it, like a price. So I've decided to set a price on attending this training of a shocking... $20. It's symbolic. Let's see if it works. For reference: Mo is planning to repackage and sell this training after. If all goes as planned, I'll be happy to sell it to my list too, because I have a sense it will be cool. If that does happen, I'm encouraging Mo to sell this training for $97 minimum (his idea), and more like $297 (my idea), depending on how he positions it and bundles it with a few bonuses. All that's to say, if you do presentations, live online trainings, or podcast appearances, and you want to benefit from Mo's experience coaching hundreds of entrepreneurs on public speaking and presentation-giving, then it makes sense to be there Thursday. If you'd like to sign up, here's the link: https://desertkite.thrivecart.com/magnetic-trainings/