AUG 2020 I captured some @Travis Sago wisdom. Sharing today as a reminder that we Ronin - Make the Rules, Create Our Outcomes and Live as Free People

I've had an 8 course bundle sitting on the digital shelf collecting dust since last year. After all, I've got myself some bigger fish to fry with reselling MyPEEPS 2.0... $1k a day is a goal I'm absolutely committed to. But, its been a little discouraging not seeing sales... So, this past Monday @Travis Speegle gave me an opportunity to interview him to give me some extra fuel for my list of peeps... Even though I knew the interview was on Monday, I decided to watch Dumb and Dumber on Netflix Sunday night... Its easy to forget how funny that movie is... It's also easy for me to forget that I'm a little slow when it comes to crafting up good questions... When I woke up Monday morning I didn't want to be looking like Lloyd Christmas on camera sounding dumb... So I went back through a couple of modules of MyPEEPs to make sure I had some solid questions that weren't already answered in the course... The interview went good and I got to know Travis a bit better... I also took the opportunity to butter up my list up about the interview so they know it's coming soon... I think its going to answer a few objections people have about joining the training. Then on Tuesday night an idea hit me... This whole time I've been like Harry and Lloyd and overlooking my own little bus load of 8 hot babes waiting to be rubbed down with oil... Totally oblivious to the opportunity to run my bundle of 8 courses through the Reverse Course Method that Travis teaches... I've been so caught up on thinking I needed every piece of the strategy for it to work and have a big course to promote... Howeva, instead of just rushing into it, I decided I'd make a poll and ask my list to vote. I also make a post on Facebook. If you'd like to vote and help me out, heres the link to the public post: https://www.facebook.com/dcboswell/posts/pfbid0369huSfDSGNBnmxtHxR8mRjuqYDweRvtDUXEumYkpjnwr7iciNw7BMcWFknLZMscbl

This is a hard cold truth... But it will free a Ronin who embraces it and they will see success in 1/4 of the time it takes folks who ignore the reality. The largest amount of the time it takes for a Ronin to make their first $100,000 and $1 million... ... is spent worrying about winning and tail-tucking after a loss. If they've been doing Ronin deals for 6 months before they make $100,000... They spent 5 of those months not doing much of anything. Maybe months one and two are "getting ready." In month 3, they get a partner, and the test doesn't pan out. Then they spend months 4 and 5 licking wounds and tail tucking. Then, in month 6, they get a partner and run a campaign that does $300,000. I saw this again last week. "I get a coffee date once per month." or... "I ran a test campaign 2 months ago that flopped. I went back to the drawing board." 🥶Here's the HARD COLD MUTHER TRUCKING TRUTH: I've been at this a long time... Making deals... Making offers... Partnering up... Still, I only assume I will be right HALF of the time. Only half my tests "succeed". But when I "lose,"...I still make a few thousand. When I win...I make 6 figures. I can lose 9 times out of 10 and still make a fortune. Now... For a new Ronin... I'd still assume it will work 50% of the time. And...a new Ronin may break even or lose a couple hundred bucks in copywriter fees, etc. and when they win... I'd put the reward at $10k to $100k. But that is still wealth-making odds! 1. lose $200 2. lose $300 3. win $9,000 4. lose $500 5. win $25,000 6. lose $100 7. lose $100 8. break even. 9. win $96,00 10. win $80,000 Tally it up: Losses: $1200 Wins: $210,000 Profit: $208,800 And let's say he/she is the worst Ronin ever. and they only win ONCE out of 10. Average loss of $200 and they win the lowest amount of $9,000 9 losses X $200 = $1800 1 win X $9,000 = $9,000 Profit = $7200 And they'd have to REALLY, REALLY, not follow the Ronin Method and foul it up to do that.

Do you really, really want to become a great copywriter? Or… Do you want to make sales? If you want to be a great copywriter, spend time reading great copy and hours a day writing copy. I won't guarantee you'll make much money though. If you want to MAKE SALES... 👉LEARN THE T3 and you're HOME FREE!👈 1. INVITE people to make a change they ALREADY want to make (T1) 2. Spend time asking them questions and listening. (T2) 3. Make an offer based on what they just told you. (T3) What to ask? *Ask them, what’s important to them about making the change? Keep asking until you get to truth. *Ask, is it time to change now? Or later? Why? *Ask, what happens if they don’t make a change? Who else is affected? *Ask, what’s stopping them from making the change on their own? *Ask, them if they’d like help getting over the obstacle(s) they just told you about? If you ask a dozen people… You WILL make sales. You will also have better copy than a world-class copywriter could ever write. Put it in a Google Doc, and then you can ask way fewer questions. Send them to the doc and make sale after sale after sale. So… All the “content” in Ronin and Mojo stuff really boils down to: *Make invitations (T1) *Ask Questions (T2) * Put it in an offer (T3) * Keep listening, write down what they say and adjusting the offer *Make millions in sales LEARN THE T3 and you're HOME FREE! Where we do it: Groups, emails, IG, FB, and YT may change. The tools we use to do it: Auction, 2nd Helping, Sales Saver, Rainmaker etc may change. But the T3 steps remain the same and it’s all you need to know and practice (with real people) to make more money than you can ever spend. LEARN THE T3 and you're HOME FREE! Rooting for Ya, Travis

When a biz owner celebrates "growth" in public... When a biz owner wins accolades for "fastest growing"... I think gen pop believes that they are flush with cash. The REALITY is just the OPPOSITE! In growth, scale or expansion mode... What is usually expanding faster than income is EXPENSES. They add employees, contractors, lease payments, etc. It's pretty simple to get a biz owner to talk about their success "growing." Then shift focus to the GROWING PAINS! (And there always are growing pains.) One present, persistent pain is CASH FLOW. They may be kicking ass sales-wise. But their expenses are growing FASTER. Their "current plan" is typically a combo of: ➖Taking on short-term business loans ➖Signing personal loans, even getting a 2nd mortgage on the house ➖Selling equity in the company, which may cost them millions in the future ➖Hiring consultants - another huge expense ➖Running DISCOUNTED SALES campaigns on their own. (I think putting stuff on sale is about the only campaign MOST do.) ➖Eliminating expenses: Firing people is painful ➖Not taking a paycheck or the founders don't take paychecks These are all great talking points. They need cash. They need cash NOW! They're desperate for an infusion of cash that doesn't require them to put out cash, time and energy upfront. They have payroll coming up. They need to make the 2nd mortgage payment by the 1st. It's painful to their identity and reputation BECAUSE they are winning awards and accolades for growth, but their cash sitch is dire. These are the perfect biz owners to work with. They usually have a mountain of assets that aren't being mined at all. They are NOT interested in hearing about our picks, shovels and machinery though! They don't want to know how much horsepower is in the tractor engine. They have a CASH PROBLEM...not a CAMPAIGN problem. I talk as little as possible about the campaign, auction, email, whatever. I do talk about running a test and see if we can help relieve their CASH FLOW PROBLEMS!