Discussion: Is AI speeding up your brand… or quietly slowing it down? 👀
I’m seeing two very different approaches to “digital-first” right now: 1) AI-first Founders jump straight into AI to create concept imagery + campaign vibes. It looks amazing… but then production reality hits and the garment isn’t actually defined. 2) 3D-first (then AI) 3D is used to lock the garment “truth” (shape/proportion/details).AI then scales the visuals (scenes, styling, content volume) without changing the product. Both can work.But they lead to very different outcomes when it’s time to build, cost, sample, or sell. Let’s talk honestly: When you’ve used AI for fashion visuals, what tends to happen more often? A) It speeds things up and keeps you consistent B) It speeds things up but creates confusion later C) It makes things look great but slows down decision-makingD) I’m not using AI yet Drop👇🏾 A/B/C/D and if you can, share the tool combo you’re using (CLO/Browzwear + Midjourney/Krea/etc).