I learned and mastered cold outreach the hard way. As a 9 year old in Sunnymead, California. I was the oldest of 4 kids. My mom was just divorced. We struggled to put food on the table. We ate a lot of Hamburger Helper! Sometimes with no hamburger. Mom and us kids would make yarn covered coat hangers together. In the 1970s… Most clothes had polyester and slid off wire hangers. Hanging a polyester blouse was like trying to nail Jello to a wall. My job? Go knock on doors and sell them. I called them Coat Hangers with a Kung Fu Grip. (Kung Fu was all the rage and I had a GI Joe with a Kung FU grip!) Sell them I did. It was tough at first. But… I learned the skill to go up to complete strangers…open a convo…and get BUSINESS. I’ve used this in nearly every business I ever started. When I moved to Arkansas… I started an auto detail shop with my brother. We had ZERO budget. I didn’t let that stop me. Within a few hours of me on the phone with local auto dealers… We had business. In a few weeks… Our biggest problem was having enough manpower to drive all the dirty cars to our shop. Within 3 months… We’d outgrown our shop and had to move into a bigger one. The ability (mojo) to pick up a phone, send email or DM someone and get immediate business…without a budget…is an ability that pays for life. 👉 Would you want to hear more about cold out reach the mojo way? Or is it too scary? Too rude for your taste? (If there’s no demand for this, no prob.) 👇

TOPIC: TikTok Leads with our own @Nico Moreno DATE & Time: Friday, October 2nd at 1 pm Central WHERE: Right here on Skool https://www.skool.com/live/6zKV3XmYZtq (Link is also in the Skool Calendar.) REQUEST: Plz wear clothes! 😁 Rooting For Ya, Travis PS Plz RSVP 👇if ya think you can make it. We're tryna see if there's enough interest to make this a regular thang here:-) 🤷‍♂️🤷‍♀️

When to comes to creating an offer would you sell what everybody wants? Or would you sell what the want with and option of what they need as well? Example: I’m in the fitness industry and a lot of people want to lose weight quick. They can, but the only thing is they aren’t likely to stick with a strict enough plan. Should I sell what they want or does that just mean I should cater to people that are moreso wanting to change the habits which will take a little bit longer, difference is when they lose the weight they’ll keep it off forever.

I hadn’t liked even one of their posts. Commented on anything. Asked them a question. Shown ANY interest in what they sell. Yet within two messages... They’d already decided what my problem was: “𝗬𝗼𝘂 𝗽𝗿𝗼𝗯𝗮𝗯𝗹𝘆 𝗵𝗮𝘃𝗲 𝘁𝗮𝗰𝘁𝗶𝗰𝘀 𝗮𝗻𝗱 𝗳𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸𝘀 𝘆𝗼𝘂’𝘃𝗲 𝗻𝗲𝘃𝗲𝗿 𝗶𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗲𝗱...” Errrr... based on WHAT? 😂 They hadn’t asked me ANYTHING They just dropped a diagnosis into my inbox... then pointed me towards an offer. And even after saying “no thanks” They still kept pushing. But the thing that REALLY annoyed me… They weren’t listening. 👉🏻 𝗧𝗵𝗲𝘆 𝘄𝗲𝗿𝗲 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗮 𝘀𝗰𝗿𝗶𝗽𝘁. Message one. Message two. Link. Follow-up. Push again. My replies didn’t matter! And that’s why this kind of outreach doesn’t work. Because the person on the other side can FEEL when they’re being processed. There was no indicator of interest. No curiosity. No attempt to understand context. And even when I said: “No thank you.” the script kept rolling. Good outreach should feel like a conversation. That means paying attention to what the other person is giving you. If they lean in... keep talking. If they ask... answer. If they show interest... explore it. And if they say: “No thanks.” LISTEN and READ THE FRIGGIN' ROOM 😆 We’re not about ramming every single contact toward the offer. We’re about noticing who is already showing an IOI and have a real conversation with them. And if you’re already in premium learning how to do this? Thank you! We appreciate your support!

If you do NOT already have an audience... This 1-min Lead Gen Vid is for YOU! 👉What questions do you have? 👇 I can share more if there's interest. If not, that's cool too. Rooting For Ya, Travis PS I don't know of a FASTER way to generate Leads AND Sales for a new biz without an audience. I don't care if you are starting a Drone Photography service or an AI video editing service or if you're selling stuff as an affiliate. This drives leads that BUY at 50%+