Which emails have you sent lately that actually did good? You can define "good" to mean whatever you like: - got a lot of replies - got a few high qualified hand-raisers - made an unexpected number of sales - got you some testimonials or endorsements or social proof - got you referrals or connections * etc. The reason I'm inviting you to answer this question is that I invited myself to answer it just now. The fact is, I've been writing daily emails for something like 8 years. Some emails do well. Most don't. Which ones do well? And is there any commonality? And how can I reuse them and benefit from them more generally than just that one time that I sent them out? I HAVE NO IDEA Actually, I have a bit of an idea. Because today, I created a new document titled "Emails that did well," which I plan to be updating regularly. To kickstart it with some content, I went through my last 30 days' worth of emails. I pulled out the ones that did well in some way or another. (There were 5, or 16.6%, which was actually better than I expected.) If you're curious, I can share my current list. But before I do that, I'd like to invite you to do the same. Which of your recent emails did well, and why? Take five minutes to do some research now. Share your findings below. You'll inspire others, and more importantly, you might start a new habit that can help you write emails more effectively and profitably and easily in the future.

I've been going through a presentation by Jeff Walker of Product Launch Formula fame. Here's a bit that particularly stuck with me. Says Jeff: === When I'm looking to run a launch I'm as much interested in what strategic benefit does it have to me in addition to any money I could make. I'm a big believer in thinking long term. That's one of my competitive advantages, that I always think very long term. === Sounds really good, except.. ... what does "strategic benefit" really mean? And how do you think long-term? I'm not just farming for engagement here. I'm genuinely asking, because my time horizon is like 3 days. To help me with that, I just sat down and made a list of "10 kinds of strategic benefits of a launch." I wanna hear yours as well, because I'm sure I'm missing some. If you're game, we can play the usual "Battleship" format. If you name a strategic benefit that's on my list, I'll confirm it. If you name one I don't have, I'll give you one I have that hasn't been named yet. The game goes on until I'm sunk. Your turn.

If you're selling to people who want to be where you are... ... for example, to solopreneurs if you're a solopreneur... ... to internet marketers if you're an internet marketer... ... to coaches if you're a coach... ... then does it make sense to appear frustrated, dissatisfied, or disappointed with aspects of your business? Or does it make more sense to be cheerful, optimistic, and eager about your business, both as it is now, and as it was yesterday, and where it will be tomorrow? I'd claim it's the second. Today I listened to a presentation by Internet Marketer Jeff Walker. Jeff was speaking in a closed-door mastermind. And he made his business sound so great. One big success after another. One great idea after another. Made me want to learn more from him, and pay him money. Even though I know for a fact he's had problems in his business... And even though i know the reality of running a business like his. So I got a question for you: If aiming to look happy and successful is good for business, and I believe it is... ... then how do we square this with the fact that being transparent and honest is good for business, which I also believe?

For me it’ll be to have made at least 2 or 3 new online products. (That’s 2 or 3 things, but whatever. 🤷🏻‍♂️)

I'm back. If you haven't read my emails over the past few days, Merry Christmas. I've been at home, visiting family, and eating, often too much. But now it's time to get back to work? At least it feels that way for me, because I'm a bit of a workaholic. That's ironic, because the whole reason I quit my 9-5 job 12+ years ago and started doing stuff for myself was that I'm lazy by nature, and I wanted to work less, and have more free time. In the words of Ernest Hemingway, about the topic of work: "It’s a hell of a habit to get into and it’s just about as hard to get out." But I've set my mind to getting out of it. In other words... I'm trying to get as much (or more) important stuff done... while having more free time. In still other words, I'm trying to improve my productivity, while reducing my business. What about you? Where do you stand with respect to the concept and promise of "productivity"? Productivity yea? Productivity nay? A New Year's resolution for 2026? Or just the opposite? Lemme know below by making your choice below, or comment away if none of the choices suits you: