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3 contributions to Coffee Shop Launchpad FREE
MY INITIAL BUSINESS PLAN – FROM SOURDOUGH BAKING TO A SMALL CAFÉ
Hi everyone! Juan encouraged me to share my initial business plan with the community. This is still very much a work in progress, but after concentrating almost entirely on perfecting my sourdough breads, I'm beginning to look at the bigger picture and what it would actually take to turn my hobby into a viable business. I have run my own business before, which I closed after 12 years, so I'm not completely new to entrepreneurship. However, the food and hospitality industry is an entirely different field for me, and I realize there's a lot I still need to learn. THE CONCEPT My original idea was to open a small artisan sourdough bakery. However, while developing my breads and calculating what I could realistically charge for a loaf, I started thinking about using those same breads to create sandwiches instead. That gradually evolved into the idea of a small bakery café offering freshly prepared sourdough sandwiches, a daily hot meal, homemade cakes and pastries, and good barista coffee. I'm envisioning a cozy café with approximately 20–30 seats, around 6–8 tables, and possibly a small reading corner. The business would offer both dine-in and takeaway service. I'm considering two neighboring towns in Bavaria, Germany. One is smaller and more convenient for me, while the other appears to have better weekday foot traffic. I've already started researching local competition and customer habits, but I haven't found suitable premises yet. BREAD AND SANDWICHES – MY MAIN SELLING POINT The foundation of my sandwich menu would be my own artisan sourdough breads, made using traditional fermentation methods. At the moment, I'm narrowing my selection down to three types: 1. A 100% rye sourdough. 2. A traditional German Bauernbrot (farmhouse bread) made with 70% rye and 30% wheat, which still needs some refinement. 3. My signature wheat sourdough, which I want to develop into a Mediterranean loaf with inclusions such as olives, sun-dried tomatoes, herbs, and cheese.
0 likes • 19h
@Delmar Bumanglag Thanks for sharing. You have really thought this through as far as initial planning goes. I was impressed. The $$$ frightened you well better now then after implementation as that would be really scary.
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1 like • 3d
Excited to learn all I can and hyoping to get my five likes as quickly as possible.
1 like • 3d
@Juan Rosenzweig A blonde coffee roast for the high caffeine content, just black with a sugar-free syrup or sweetener. I also like an occasional Caramel Cafe Macchiato.
Introduce Yourself & Your Dream Coffee Shop ☕
👋 Welcome to The Coffee Shop Launchpad Free Course. Please take a second to introduce yourself Welcome. This community is here to help you open your own coffee shop! Here are your next steps 👇 1. Start the free course: The Coffee Shop Launchpad 2. Introduce yourself: name, country, and your coffee shop goal. 3. Answer the poll below 4. Book your free 1-1 call: Link 5. Join the bi.weekly calls 6. Stay active: ask questions, help others, share wins, make friends, have fun! To your success! Juan ✨ No pressure — keep it simple. This community grows when we know who you are and what you’re building. What's your goal for the next 30 days?
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1 like • 3d
Hi my name is Rob. I am a coffee snob and love good quality well roasted coffee. Hoping to one day one my own shop but at the moment I'm at a loss as to how to afford one with my credit not being all to great and no savings. Just getting started here and looking forward to learning more.
1 like • 3d
Most likely Specialty espresso bar. I always see so many coffee carts businesses being sold off for practically nothing which makes me wonder how profitable they are but maybe I'll gain insight on that from the course materials.
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Rob Salzberg
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@rob-salzberg-4673
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Active 19h ago
Joined Nov 5, 2026
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