Congratulations on getting the biography ready for launch! I published my debut biography, For Once in My Life: The Authorized Biography of Arlinda Willis, on August 27, 2026. There are several things that I did to prepare for launch: 1. No one is going to want to read my story of someone who had a modest brush with fame in the late 1960s and early 1970s. I needed the book to matter to a 2026 audience. I discovered that I had unknowingly depicted medical racism in describing the medical journey of the last year of her life. The book now has purpose, and is relevant to the public. 2. I researched BISAC codes for racism, black women, medical racism, system racism. I correlated the BISAC codes with the KDP categories and the IngramSpark categories for consistency. 3. I blogged about medical racism for nine months before the book launched. The blogs were sourced from my website, where I get credit for the content authority. Then after several days, I distributed the content to Substack, newsletter, social media. 4. I wanted the book to be sold in bookstores and accessible to libraries, so several reputable review sites reviewed my book and gave it either a glowing review (Kirkus) or respectable reviews (Foreword/Clarion and BlueInk). 5. I participated in Reddit forums about the themes of the biography, and whenever was natural, mentioned my book. 6. My book descriptions were identical among my website, Amazon, IngramSpark, and social media accounts. 7. I reached out to friends, colleagues, people I interviewed, family, etc. to help me promote the book. 8. I reached out to podcasters who would like to notify their audience about my observations of medical racism. (Notice, my book is not the reason for going on the interview.) 9. Now I have everything in place to launch a Generative Engine Optimization / Answer Engine Optimization strategy. Living in Hawai'i, I have less access to do in-person events. So GEO is going to have to do the work of recommending my book to people who ask for a compelling book on medical racism.