𝗪𝗵𝗮𝘁'𝘀 𝘁𝗵𝗲 𝗿𝗲𝗮𝗹 𝗿𝗲𝗮𝘀𝗼𝗻 𝗽𝗲𝗼𝗽𝗹𝗲 𝗰𝗵𝘂𝗿𝗻? I’m genuinely curious about your take—especially if you run a community, course, membership, or product. Here’s what I’ve seen across clients and my own experience:🚨 Most people don’t leave because of price or lack of value.They leave because they stop feeling engaged. Even a great offer won’t hold attention forever without intentional experience design. And that’s where gamification makes all the difference. I just posted a video where I break down: 🎯 Why traditional loyalty programs often fail 💸 How churn eats into growth more than most realize 🕹️ How gamification can increase long-term engagement 🎮 And how LinkedIn increased profile completion by 50% with one simple gamified element These same principles have helped me (and my clients) increase retention and customer lifetime value significantly. 🎥 𝗪𝗮𝘁𝗰𝗵 𝘁𝗵𝗲 𝘃𝗶𝗱𝗲𝗼 𝗯𝗲𝗹𝗼𝘄📘 𝗚𝗿𝗮𝗯 𝘁𝗵𝗲 𝗳𝗿𝗲𝗲 𝗴𝘂𝗶𝗱𝗲: 3 Gamification Hacks to Boost Retention 👇 What’s one thing that’s actually helped you keep people engaged—or something that totally flopped?Let’s swap ideas and save each other some headaches.

I saw the tech demo for Witcher 4 and I’m so excited! Was wondering if anyone else shared the hype 🙌

How it works: 1. First person comments a superpower. ("I can turn invisible.”) 2. Next person replies with a curse. (“But you stay invisible forever.”) 3.The game keeps going with new powers and fun curses Rules: - Answers must be creative and ruin the superpower - No repeating answers When you are finished playing, CLICK HERE to collect your mystery gift.

I just watched the September Skool winners’ recordings, and here’s everything I learned: Data Over Guesswork If you want to stop spinning your wheels, start with data. Before you try something new, know your numbers. What’s your click-to-close rate? How well is your current approach working? Without measuring, you’re just gambling with your business. Simplicity Is Hard, but Essential Tim Cook said the biggest lesson he learned from Steve Jobs was the relentless pursuit of simplicity. Making things simple is the hardest task, but it’s where the real value is. Complexity kills execution. Strip away the unnecessary. Focus on what matters. The Framework for Growth 1. Start Something: Give away value for free. Let people experience what you offer without barriers. 2. Do More of It: When you find what’s working, double down. Consistency over novelty. 3. Make It Better: Identify the holes and fix them. Augment your offer based on feedback and results. 4. Make It Reliable: Systematize your processes. Create routines that produce consistent outcomes. 5. Expand: Once it’s reliable, scale it or add something new. Then repeat the cycle. This isn’t a one-time loop; it’s the perpetual motion machine of successful businesses. Consistency Beats Intensity Your business isn’t consistent because you’re not consistent. Success isn’t about grand gestures; it’s about daily discipline. Show up every day, do the work, and the results will follow. Repeat What Works I’ve been running paid ads for 13 years. Here’s what I’ve learned: spend 80% of your time repeating what works. Stop chasing shiny objects. Use proven hooks and angles. Refine them, but don’t abandon them. Effective Marketing Hooks • Bold Offers: “This is a Cybertruck worth $100K. Someone watching will win it in the next 30 days.” • Direct Value: “Drop your email, and I’ll send you $1,000 worth of free resources.” • Attention Grabbers: Use unexpected visuals or statements to hook your audience in the first three seconds.

A real community connects members with each other. It’s just another social media feed if you only interact with me. That is why I host game nights every Thursday at 7 pm CET. We play a different game each week, and today, we are playing chess. I know many of you are big chess players. Below, you see @Tales Alves and me playing at the airport of Tallinn. I may amplify the experience and organize tournaments for some friendly competitions. But at Chess.com, we can experiment with different play modes. Ever played 4-player chess? It’s incredibly fun. What games are you excited to play in the future?