Most people think analyzing a deal stops at cap rates and rent rolls. That’s rookie stuff. Real investors know the profit is in the details: 💡 Seller motivation 💡 Creative financing 💡 Exit strategies 💡 Backup plans That’s why I pulled together a real case study of a recent off-market multifamily deal done by one of our students in Oakland, CA—so you can see exactly how a deal moves from first look → to strategy → to execution. Here’s the journey: 1️⃣ Found an off-market property priced at $3.5–$3.9M 2️⃣ Dug into seller motivation and structured creative terms 3️⃣ Built not just one plan, but TWO (flip to a nonprofit buyer or convert to long-term rental) 4️⃣ Lined it up to show capital partners a projected 45% ROI in 4–6 months (~50% annualized) This is how pros take a single deal and turn it into multiple winning paths. This is how you pitch confidently, protect yourself with backups, and lock in the kind of ROI that changes your life. If you want the full step-by-step case study and see exactly how we executed this deal, drop CASE in the comments and I’ll send it your way. Let’s make sure you’re not just looking at deals—you’re executing them.

When I first looked at commercial real estate, I heard all the same lies you probably have. ❌ “Investing is too risky.” ❌ “You need a six-figure salary.” ❌ “Only the wealthy buy property.” And for a while, I believed them. I told myself I’d “wait until I was ready.” But here’s what I learned the hard way: waiting is the real risk. The truth? ✔️ Risk isn’t in real estate—it’s in doing nothing while inflation eats your savings. ✔️ You don’t need a big salary. I started small, leveraged creative financing, and made deals happen. ✔️ The wealthy weren’t born wealthy—they used OPM (other people’s money) to build their portfolios. I wasn’t special. I didn’t have millions or a golden connection. What I did have was persistence. I failed, adjusted, and kept going until the first deal clicked.And once it did, everything changed. Now I’ve built a system—a blueprint—that shows exactly how to scale to $1M in a year through commercial real estate. Here’s the best part: if I could do it starting from scratch, you can too. 💬 Drop BLUEPRINT in the comments and I’ll send you the roadmap to your first commercial property—step by step. No six-figure salary required. No excuses left. Just the next move that could change your future.

Most people see me on YouTube or in live workshops — I know you read the posts. This is different. Coffee with Paul is where you get me, live, unfiltered, and up close. It’s your chance to ask the real questions, get clarity on what’s holding you back, and hear what’s working right now in commercial real estate. No fluff. No “someday” mindset. Just real Q&A, direct answers, and a space to connect with others on the same path. All with a bunch of people who are dedicated to scaling their lives with commercial real estate. So grab your coffee, pull up a chair, and join me Saturday morning. The doors are open, the mic is hot, and this is your chance to get face-to-face with me and get unstuck. Want in? Join us here. See you at 11 AM EST. Let’s make it count.

We were sold a story: Work hard. Wait for weekends. Celebrate one extra holiday like it’s a gift. That’s not freedom. That’s the trap. Real freedom? It’s waking up on a Tuesday and deciding it’s YOUR day. No boss. No clock. No waiting for “someday.” 👉 On Sunday, August 31st at 7 PM EST, I’m going LIVE to show you how commercial real estate can flip the script—so every day feels like Labor Day. Here’s what we’ll cover: ✅ How to escape the grind of “someday” freedom ✅ Six-figure commercial deals that don’t require your own capital ✅ The exact system our community members are using to replace their jobs with real freedom PLUS—special bonus only for those who show up live. (This won’t be available anywhere else.) 📅 Register here or on the Calendar. 💬 Question for you: If every day was a “Labor Day” for you… what would your life look like? Drop your answer below ⬇️ Let’s get intentional before we go LIVE.

Most wholesalers lose deals because they only show up with one offer. Big mistake. Sellers aren’t one-size-fits-all. Some want speed. Some want cash flow. Some just want to feel like they “won.” That’s why the 3-Offer Strategy works like magic. Here’s the breakdown: 💥 Offer 1: All Cash, Quick Exit Your “shock” anchor. Even if the seller says no, it sets the stage for your other offers to look way better. 📈 Offer 2: Owner Financing with Interest The steady, middle-ground deal. Sellers often grab this one because it feels safe and profitable. 🔥 Offer 3: Owner Financing with No Interest (Principal Only) The wildcard. Sellers love it because they still get “their price,” even if you’re not paying interest. This one wins more often than you’d think. The trick? You don’t know which offer will hit until you lay all three on the table. That’s why this strategy closes more deals—and makes you stand out as a pro. 👉 I put together a guide for just you: The Three Offer Strategy Guide. It walks you through exactly how to structure each offer, when to use them, and why this method can unlock deals other wholesalers walk right past. Want a copy? Drop OFFER in the comments and I will send it your way.