Hey guys I’m a small business owner, sell some handcraft bowls. I want to share my Google shopping ads plan and heard some feedbacks.Here is my one-month plan. Tell me is good or not.😎 Week 0~1 - Goal: Achieve 50+ clicks (ad group) and 10+ conversions (campaign) to provide a data foundation for subsequent smart strategies. Phase 1: Day 1-3 Objective: Rapidly acquire baseline data Budget Strategy: - All groups use "Max Clicks" - Non-core groups' budgets capped at 50% Phase 2: Day 4-7 Objective: Identify high-potential groups Budget Strategy: - Increase budget for groups with CTR > 1.2% or add-to-cart rate > 3% - Pause low-performing groups Phase 3: Day 8-14 Objective: Optimize ROI efficiency Budget Strategy: - Rank groups by ROAS: Week 2 Budget Distribution - 60% to Bundles (Higher unit price) - 30% to Standard Sizes (Testing popular dimensions) - 10% held as flexible reserve Performance-Based Rules 1. Low CTR Suspension 2. Bundle Priority Boost Week 3 - Objective: Focus on high-converting products to improve ROAS. - Switch to "Target ROAS" bidding, with an initial target set at 250%, then gradually increase. Dynamic Bidding Strategy - Target ROAS (Return on Ad Spend): Initial target set at 300% - Time-based adjustments: Increase bids by 20% during peak user activity hours, decrease bids during off-peak hours. - Device differentiation: Increase bids by 15% on high-converting devices. Week 4 - Allocate budget to high-converting ad groups (e.g., Oval Set) based on ROAS performance. - Monitor key metrics (CTR, CPC, conversion rate) every 48 hours and adjust bids/budgets dynamically. - Strategy upgrade: Once conversion data stabilizes (e.g., 20+ conversions per week):

I start my google shopping ads for 6 days and it's totally no purchase at all. I'm a small bussiness owner which sell some handmade baskets and trays. My budget is $50/day and i do maximize clicks which set limit for $1/click. I do optimaze my nagtive keywords and other optimaze for my feed and website everyday, However still no conversion. I feel disappointed at the moment. Any professional suggestion to increase my ROAS? Should i wait my ads to learn more time or should i quite?

I sell handmade wooden products like bowls, plates, baskets😎. I just started using Google Shopping ads to promote them. I don't know how to structure my campaign. As a new brand, I don't think people will search for my brand first😥, so I use product features to structure my campaign. Please tell me if I am doing it right and how to optimize it?💖 Below is my campaign structure: