Most agencies get destroyed on cold email because they pitch like this: "Hey [Name], we help businesses… Interested?" Response rate: 💩 We flipped it. Instead of pitching PR services, we reach out as journalists who want to cover their story. The approach: "Hey [Name], working on a story about [their industry]. Saw your [specific achievement] and thought it'd be perfect. Got 15 mins to chat?" Results: - 1.26% reply rate (vs 0.6% industry standard) - 67.6% positive replies - $141K pipeline from one campaign Why it works: People WANT to talk to journalists. It's free PR for them. Nobody wants another sales pitch. Once they're on the call and trust is built, we naturally transition to paid services. And yes, we actually DO write about them. Not bait-and-switch, just leading with value first. Where we're at now: - 890 mailboxes - 700K emails/month - Inc 5000 recognition Want the full training on how we did this? Comment "RANK" below and I'll send it over.

Hey everyone 👋 I've been meaning to share this with the community for a while now, and I figured it's time to stop gatekeeping this resource. Quick context: When I scaled our PR agency to $800K/month, one of the biggest operational costs was email infrastructure. At $8/mailbox on Google Workspace, running 300+ mailboxes was costing us $2,400/month just in mailbox fees. The alternative I found: There's a category of SMTP services with unmanaged IP addresses that cost $1-1.50 per mailbox/month. I'm currently running 375 active mailboxes across 75 domains through one of these services. What you get: • Unlimited scaling potential • 3-click setup process • Direct export into Instantly • Professional SMTP infrastructure • Full domain ownership and control The important caveat (please read): This is NOT for beginners. Here's why: With Google/Microsoft, they manage IP reputation for you. With these SMTP services, YOU are responsible for maintaining sender reputation. If you get spam complaints or hit spam traps, the entire IP range gets flagged and all your mailboxes go to spam. Who this is for: ✅ You already have a profitable cold email system with Google/Microsoft ✅ You consistently get low spam complaint rates ✅ You understand deliverability fundamentals ✅ You're ready to scale and reduce operational costs My current setup: I use this service alongside Google and Microsoft mailboxes to diversify infrastructure. When Google had those recent policy changes, my campaigns kept running because I wasn't 100% dependent on them. To get instant access to this: Comment "INBOX" below and I'll DM you the link 📦

I have a Bonus Gift 🎁 for you when you reach Level 2 in the community: --> 10 Lessons - My Best BUSINESS ADVICE 🧠 1. Level Up by Introducing Yourself Below in the comments. 2. Then Like and Comment on someone else's. By LIKING👍 & COMMENTING 💬 you will earn points and level up the leaderboard, gaining you access to more Classroom Modules. Leaderboard members can qualify to be invited to Insiders Masterclasses! ⚡️ 𝐀𝐂𝐓𝐈𝐎𝐍 𝐒𝐓𝐄𝐏⚡️ ☎️ Book your free Clarity Call with the LGJ team Click Here (this is only for new members) 👍Like & 💬 Comment on someone else's introduction and make a friend 🤝 🆕 Learn the Skool Platform in the "Get Started" in the Classroom 🚀 Start Learning Lead Gen Secrets with the full 2025 Masterclass. ✅ Check off Each Module as you complete them. Questions? 🔍Searching for them in the Search Bar 🔎 Try Searching "Roadmap to Setting Up Your Email Machine" If you can't find the answer, post your question in the community... Let’s get to work! Lead Gen Jay PS - 📏 Review Rules & Community Guidelines Click Here