Consistent structure, creatives that actually spoke to the offer, and letting Meta do its thing. How did March go for you guys?

Hey everyone, quick background: We're an E-Commerce coaching company based in Germany, already doing 8 figures in the german-speaking region. We just opened our second location in Houston, Texas to take our business international. Now we're tackling the next big step: building a sales team on the ground. We're looking for experienced Openers, Setters and Closers. Since this is our first time recruiting in the US, I'd love to get some input from the community. A few questions that are on my mind: – Where do you find strong sales people in the US? Which platforms, groups or channels work best? (Indeed, LinkedIn, specific sales communities?) – What does typical compensation look like? Base salary + commission? Straight commission? What's standard for Openers/Setters/Closers in the coaching space? – Remote vs. in-office – what works better? Do most sales teams in this industry work fully remote or is having an office a real advantage? – W-2 employee or 1099 contractor – what's more common in this space? We're bringing a proven product and a sales system that already works at scale – now it's about translating that to the US market. I'd appreciate any insights, whether it's your own experience or solid connections. Feel free to drop a comment or shoot me a DM! Thanks 🙌

Quick win to share I took on a new client 2 weeks ago in a high-ticket niche. The campaigns were running, spending $200/day and getting clicks in the 100s, but the CPL was sitting at $387—way too high to make the numbers work. I audited the funnel, spotted some gaps, and decided to fix them. It wasn't a big overhaul. I made one tweak on the landing page, refined the ad copies, fixed the campaign structure, and got the creatives right. That's it. Within 3 days of publishing the 1st campaign, CPL went from $387 down to $85. That's 78% down in 3 days. Already 3 appointments booked with 2 more leads still in follow-up. Most of the time, the budget isn't the problem. The setup is.

Quick question for people actively running ads here. Do you ever feel like traffic and clicks aren’t the real problem, but turning that traffic into consistent profit is where things get messy? I see a lot of people talk about creatives, tracking, and scaling, but conversions, funnels, and post-click experience seem to be where margins quietly die. For those already profitable, what made the biggest difference for you, better data, better offers, or better pages? Would love to hear different perspectives.

I’m an online fitness coach, looking to get more sales calls booked, is there a training that show’s how to run FB ads