Last month, a Skool owner told me something that stuck: “Nothing explodes when I’m gone… It just quietly slows down.” No drama. No alerts. Just momentum leaking out while they’re busy being the face of the business. If you run a serious community (like what’s being built inside Max Business School), you’ve probably had the same thought: - “I’ll fix engagement after this launch.” - “I’ll document systems when things calm down.” - “It’s fine… I’ll be back next week.” But here’s the uncomfortable part: Communities don’t pause when you do. When the owner disappears, even briefly, this is what usually happens: - New members join… and don’t feel anchored - Questions sit unanswered just long enough to cool excitement - Power members disengage quietly - Revenue doesn’t drop; velocity does (which is worse) The owners who scale fastest don’t “work harder” on the community. They remove themselves as the bottleneck. Not by giving up control But by putting a system (and a person) between their time and daily execution. Most of them don’t call it hiring. They call it “finally breathing again.” Which brings me to a simple question I’ll leave you with: If you disappeared for 14 days… Would your community grow, stall, or slowly bleed attention? Curious which one you’re actually running right now.

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