A lady on a sales call told me her internet was cutting out. "Can you hear me?", and then she disconnected from the call. At least that's what I thought. After a thorough review of the sales call recording, I realized that my internet was fine, her voice was clear, but she just needed an excuse to leave the call. Why? Because I was selling her out of fear, guilt tripping her, telling her how her life is gonna suck if she doesn't work with me. I was selling out of fear Not only her own fear, but my own insecurities as well Fast forward 365-ish days later. I was on a sales call with a guy. This guy was so fearful that I had to step into my most faithful self. He ended up buying. How, you may ask. Well, I properly showed him the differences if he were to do the same things over and over again vs if he were to do something different, make a change in his life. Out of love, I helped him step into the same faith I had for him. Those 2 stories have completely different endings and different approaches. That's because I was selling out of two different selling styles When I sold out of my own fear, selfishness, pride, ego, and greed, I was selling out of the lower emotions What did the parable of the talents say? The servant with 1 talent, out of fear, hid his talent in the ground and waited for his master to arrive. When the master arrived, the master praised the other 2 servants for multiplying their talents; 5 talents into 10, and 2 talents in 4. But the third servant did nothing to multiply his talent, because of that, the master took away his 1 and only talent and rebuked him. The same way in sales how if we, out of fear, ego, pride, selfishness, competition, etc. We will surely not multiply our money made in sales. Let's shift gears. If we sell out of faith, love, compassion, acceptance, peace, joy, etc. We will surely multiply our "talents". God calls us to serve others and treat them as we would want to be treated. Your prospects want to be treated like that, even if it means hard love, revealing the hurtful truth to them, because the intention is still out of love.