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Owned by Macgregor

Behind The Build

7 members • Free

Stop trading time for money. Learn automation, build scalable systems, and grow alongside entrepreneurs chasing real freedom

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4 contributions to Behind The Build
Intro
What’s up guys!! Goal is to get to 10k next year asap purely through online marketing agency money, and eventually to $100k/month+ through marketing agency money & teaching others how to do the same🙌 looking forward to always learning more skills, right now really focusing on sales skills.
1 like • 11d
Let’s gooo! 💪 Sales really is truly the lifeline of any business and once you have that down, scaling just becomes a matter of a good offer with efficient systems in place. Excited to see your progress, man — keep sharing the wins (and lessons) in here!
Welcome! Introduce yourself + share what your business is below 🎉
Hi everyone! My name is Macgregor and I started this community to document the entire process of building my business and scaling it to $1M/month in revenue. While I still have a long ways to go, I know that as long as you show up everyday and not give up, you are bound to eventually hit your goal. I currently run a reputation management agency (cresonasolutions.com) where I help local business owners get more 5 star reviews and grow their business. One thing I've learned is to always provide value to others and the money will follow. Think of this community as your daily accountability partner. Show up everyday and post about what you did with your business so that you can take control of your future! You can share your daily wins, lessons, and progress. Let's build, one day at a time! 🚀
1 like • 12d
@Preston Graham Welcome man! Stoked to have another rep management business owner in here! Feel free to make any posts about what's working for you, what is not, and any questions you've got. We're all here to trade wins, lessons, and keep pushing our businesses forward!
Day 267 — Cold Calls, Lots of New Meetings, Need Pre-meeting Follow-up Sequence 📈
✅ What I Did Today - Made 63 outbound cold calls → booked 4 new meetings - Started building another core service offering to my business so that I can sell that service as well - Researched some lead generation automations I could add to my website/business so that I could have leads coming in through multiple channels 💡 What I Learned / Noticed - At the beginning of the day I was tired and not upbeat, confident, or motivated to make calls, I mainly just made them to hit a number - In the afternoon was when I booked 3 of the 4 calls and was way more upbeat, confident, and friendly as I tried to ask if it was the business owner instead of the business so that I sounded more approachable and less like someone trying to get through a script - One of the meetings I booked was same day and he didn’t show up or answer my calls or texts so I think that pre-meeting sequence will be important - I noticed in one of the communities I am a part of that some people call before the meeting a few times just to confirm it, tomorrow I have a meeting and will try that out - The Apple ecosystem practically forces you to remain using their products because when you buy their phone you then need storage to store your photos and documents and they keep on upselling you so that you remain in their ecosystem, I want to build an ecosystem around my business just like this so that people can get everything that they need from one place - This will reduce churn as well as improve customer lifetime value, therefore increasing revenue by A LOT 🎯 What’s Next - Finish building out the pre-meeting follow-up automation sequence [URGENT] - Integrate with services that allow blue text message (iMessage) texting for opted-in leads [not as urgent] - Call the lead for the meeting tomorrow and confirm it - Test out calling and pitching the new service tomorrow that I am adding which may be easier to sell since I offer value first rather than just pitching them the reviews automations
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Day 266 — Cold Calls, New Meeting Booked & Community Launched! 🚀
✅ What I Did Today - Made 40 outbound cold calls → booked 1 new meeting - Officially started the Behind The Build Skool community - Began building an automated GoHighLevel sequence where tagging a contact will: send them a VSL (video sales letter) explaining what we do, deliver text + email reminders to increase show rates, and automate follow-ups so more calls turn into onboarding calls (not just demos) 💡 What I Learned / Noticed - Stay consistent, even when it gets hard, because you never know how close you are to the next "yes" - It may take 50 "no's" before a yes but with practice and consistency this number will get lower - A strong, personalized pre-meeting follow-up sequence not only can sell before the call, but it also makes cold calling and outreach 10x easier since you just need to tag the contact to add them to the workflow and the rest of it is automated - Once they are in the workflow, you can continue outreach as normal 🎯 What’s Next - Finish building out the pre-meeting follow-up automation sequence - Integrate with services that allow blue text message (iMessage) texting for opted-in leads - Track show rates before and after implementing the automation to measure the impact
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Macgregor Gascoyne
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2points to level up
@macgregor-gascoyne-9430
Founder of Cresona Solutions

Active 18h ago
Joined Aug 24, 2025
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