Let's discuss how to become the CHOSEN agent of choice. I’m training today on something I call the Instant Impression One-Sheet. This is a continuation of the previous 20-minute training video, where I discussed leading with "purpose" as an agent. [Excuse the dim quality] This is a simple 8.5 × 11 that I use in a few different ways: - buyer consultations - listing appointments - pre-listing packets - or mailed bimonthly to your Cool 300 in a manila folder The purpose of this one sheet is simple: to help you articulate your character, credibility, and commitment — without selling. This tool supports my bigger theme of building a purpose-centric business, not a sales-centric one. Here’s how it works. Side One = Character - On this side, you share your mission or personal story. This humanizes you and showcases who you are, not just what you do. On that same side, you also show: - a real closing - a testimonial This side answers the question: “Can I trust you as a person?” Side Two = Credibility + Commitment This is where most agents stop short. On this side, you clearly state three personal promises — promises that actually relate to who you are. If you fail at any point, you give the client $100 on the spot (or whatever amount you’re comfortable with). For example: Imagine a promise where you always show up on time. If you’re late, you give them $100 on the spot. You could even show up two minutes late on purpose once — hand them the money — and watch their jaw drop. The money isn’t the point. The point is that you instantly become: - memorable - trustworthy - their agent of choice - and the agent they refer There’s also a natural level of reciprocity created. On my one sheet, I also include specific performance guarantees, such as: - You will save at least $5,000 off the home you purchase, or I will give you $1,000 at closing. - This will be the best selling experience you’ve ever had, or I will give you $1,000 at closing.

As we celebrate this Christmas I just want to pause and say THANK YOU!!! This community is special—not because of real estate, training, or business—but because of the people and the hearts behind it. Christmas reminds us of the greatest gift ever given: Jesus Christ, born in humility, wrapped in love, and sent to bring hope, peace, and redemption to the world. My prayer for you and your family today is that you feel His presence, His peace, and His purpose in a very real way. Whether this year brought wins, challenges, growth, or stretching seasons—know that God is faithful. He’s not finished with you. What He’s planted in you will bear fruit in His perfect timing. Thank you for being part of this community, for showing up, supporting one another, and walking this journey together. I’m grateful for each of you. Wishing you a Christmas filled with love, peace, joy, and rest as we celebrate the birth of our Savior. 🙏🏽❤️ Much love,Knolly 🤠

Hey team! 🤠🔥 We had an awesome Success With Listings 2-Hour Bootcamp, and I’m excited to share the full replay with you as a YouTube Premiere. 👉 Watch the premiere here:https://www.youtube.com/watch?v=OSQ3UBw_TA8 🎥 Premiere Date: December 19 ⏰ Time: 10:00 AM CT This is the same high-impact training I taught live, where I break down exactly how to build a listings-first business that gives you more income, more control, and more freedom. You’ll learn: • How to attract sellers consistently • My proven listing system • Scripts that win listing appointments • How to stop chasing buyers • How to simplify and systemize your business 👉 Watch the premiere here:https://www.youtube.com/watch?v=OSQ3UBw_TA8 I’ll pop into the chat during the premiere, so come say hi and bring your questions. And if you want to attend the next Bootcamp LIVE, you can register at Knolly.live. Drop a 🔥 in the comments if you’ll be there!

Hi community! I'm Lucy Celotto-edwards. I serve Central Pennsylvania and surrounding areas. I look forward to learning and growing with you all!

Hey Superstars! 🤠🔥 I’m bringing back my most requested training — the Success With Listings 2-Hour Bootcamp, happening LIVE on December 18… and you’re invited! 👉 Save your seat here: Knolly.live This is the same high-impact training I taught in more than 100 cities, now brought straight to you as a live webinar. If you want to attract more sellers, win more listing appointments, and create consistent income in 2025, you do NOT want to miss this one. What we’ll cover: - Why a listings-first business gives you more freedom & control - My proven 46-Step Listing System - Top lead sources for sellers (and how to tap into them fast) - Simple scripts that win the appointment - How I sold 1,000+ homes working just 3 hours a day - The mindset shift that gets you taking action immediately Whether you’re brand new or a seasoned agent, this Bootcamp will help you level up your listings game immediately. 👉 Save your seat here: Knolly.live Come ready to take notes, get inspired, and upgrade your business for the new year. Let’s go get more listings! 🙏🏽❤️🤠 — Knolly