I live in rural Wisconsin. I'm surrounded by farms, forests, and Green Bay Packer fans (Go Cowboys…..shhh!) But seriously, having lived here almost 20 years (I lived in Austin previously) I've been conditioned to associate the smell of cow manure with home. Yeah, really. So after traveling, as I’m driving to my family, I often roll down the window once I get close to my house. That whiff of manure? It makes me feel…..well, it makes me feel like I’m home. My point? I don't really love the smell of manure itself per se, no I love the association with it. So why does this matter to you? Because with the right scent trigger you can condition yourself to feel more confident, more focused, more like your best self. The right scent can literally level you up in seconds by hijacking the olfactory system and transforming your mindset….helping you reach peak state quickly! So how to leverage the power of Scent Conditioning easily? Click here to discover Mission Fragrances, the world’s first scent trigger set designed specifically for men to help them become the man they know themselves to be. FYI - we have a limited number of sets and our Black Friday sale ends soon! Semper Fi, Antonio P.S. Need to read the data and research on scent triggers - ok nerd boy, here you go - https://www.missionfragrances.com/pages/research P.S.S. - Our scent triggers DO NOT smell like cow shit :) They actually based off the DNA of proven fragrance profiles and I explain what each scent smells like here - https://www.youtube.com/watch?v=JxRBStKH534