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Creative Business Growth Hub

40 members • Free

7 contributions to Creative Business Growth Hub
Let’s talk: How to hit €10K from your workshops
Most creatives I meet aren’t short on talent. What’s usually missing is a clear, focused path to turn that talent into consistent income. A €10K workshop business is possible — and it’s not just for “big names” or “full-time” creators. It’s for anyone who’s willing to plan intentionally. Here are 5 things to focus on: 1️⃣ Your offer Not every workshop idea will bring in €10K. You need something that delivers real transformation for your audience — not just “fun skills,” but something that changes how they create, think, or solve a problem. 💡 Ask yourself: Would my audience be willing to pay for this because of the result they get, not just the experience? 2️⃣ Your numbers Before you launch, know your path to €10K. Here are 4 examples: 🔹 10 people × €1000 🔹 20 people × €500 🔹 50 people × €200 🔹 200 people × €50 Your choice depends on your delivery method, your audience size, and your energy. 💡 If you prefer fewer, deeper relationships → go high-ticket. If you love large group energy → go lower price, more people. 3️⃣ Your audience You can’t sell to people who don’t know you exist. Start building your audience before you launch, whether that’s through an email list, a community (like this one!), social media, or direct outreach. 💡 Focus on trust. People buy from people they feel connected to. 4️⃣ Your launch plan One post saying “my workshop is open” isn’t enough. Think of it like a mini-campaign: 📅 Introduce → Educate → Share your story → Open doors → Follow up → Handle objections. 💡 Give people multiple chances to say “yes”, most won’t buy the first time they see your offer. 5️⃣ Your mindset The gap between where you are now and €10K isn’t just strategy, it’s belief. You’ll tell yourself you’re not ready, you need more time, or that no one will pay. 💡 The truth: Clarity + consistency + confidence will get you there faster than perfection ever will. 💬 Your turn: If you wanted to reach €10K from your workshops this year… Which of these 5 areas would you need to focus on the most right now?
Poll
5 members have voted
Let’s talk: How to hit €10K from your workshops
1 like • Aug 21
I am currently stuck deciding what I want the topic to be for my workshops. I am a confident artist but worry if that can be translated to teaching. Just based on experience I do most things intuitively and don’t actually know the theory behind it. I feel I need to study up first before having people pay to hear me talk. I am a very critical person and have been to workshops where I feel I didn’t get what I paid for, or was something I could have just done at home, so I worry that others will feel the same. I know I need to adjust my bar for people’s experience
1 like • Aug 23
@Anna-Liisa Reppo I have just today posted a survey in some local craft groups to scope out what people are most interested in
Lesson 3: Turn Your Idea Into a Simple Offer
Now, sketch your first offer using this simple formula: I help [WHO] go from [BEFORE] to [AFTER] in a [FORMAT] workshop. Examples: - I help total beginners go from nervous to proud as they sew their first tote bag in a 2-hour hands-on workshop. - I help creative women go from stuck to inspired by teaching intuitive watercolor painting in a 90-minute session. You don’t need all the details. Just this first version is enough to start sharing or testing. Share your idea in the group using this sentence: “I help [WHO] go from [BEFORE] to [AFTER] in a [FORMAT] workshop.” Share your workshop idea with the community. Who knows, you might even find your first customers ;)
0 likes • Aug 7
@Anna-Liisa Reppo I think I would like to work with beginners first and go from there
0 likes • Aug 18
@Anna-Liisa Reppo before when I did an online workshop I thought I chose a “simple” scene of mountains. I wanted the participants to be able to walk away with a finished painting. Although the scene was simple and the participants ended the class with a completed scene, I felt they were lacking the baseline skills of color mixing and brush application. That’s what had me thinking of offering watercolor basics, so that when I move into combining all the elements into a scene there’s more confidence. I’m getting a little overwhelmed with having a cohesive idea of the “stepping stones” of a workshop package. Maybe a 3 part workshop series: I. Brush techniques II. Color mixing III. Layout sketching + combining everything together And then maybe offering them one off for a price or all 3 for a discounted rate
Welcome to Creative Business Hub, PLEASE START HERE
Welcome! I’m so happy you’re here. We are women from all over the world, living in Germany, building creative lives and making this place feel like home. This space is for you, to connect, share your creative awesomeness, and feel supported as you explore what’s next. Feel free to introduce yourself below, share your work, and add links to your socials so we can all follow and cheer you on! I’m Anna-Liisa, a qualified carpenter and workshop facilitator, originally from Estonia, living in Germany since 2017. After years of running creative workshops myself, I now help other talented women in Germany start successful workshop-based businesses.I believe creative women deserve freedom, fulfillment, and financial stability, and that’s why I created this space. Now it’s your turn. Tell us who you are, where you're from, what you create — or where you’re dreaming of heading next. I am so glad to meet you. 💛
2 likes • Aug 6
@Anna-Liisa Reppo I would love to have general goals/checklists posted for small businesses that can apply to most people (Instagram, website, Facebook page, tax number, intro post to your business on socials etc). Would love to see advice for marketing and goals we should set, getting advice on common mistakes or what to avoid, advice on pricing, advice on work life balance and making sure your putting in effort to the business not so much that you burn out and how you can set guidelines for yourself. I’m sure I will think of some more things and post them! So happy to be a part of this group
0 likes • Aug 13
@Naomi Pallagi following! (:
When another woman comes for you
It happened this week. A friendly conversation suddenly turned sharp. The words were wrapped in “concern,” but the message was clear: I don’t believe in you, and I’m going to let you know it. And here’s the thing, when it’s coming from another woman, it can feel especially cutting. We’re told to expect harshness from strangers or “trolls,” but not from people who share our struggles. In the past, I would have replayed the conversation over and over, wondering what I’d done wrong. Now, I do something different. Here are my 5 steps for handling female toxicity without letting it derail your day: 1️⃣ Pause before reacting. Screenshot. Step away. Breathe. No good reply was ever typed in the heat of the moment. 2️⃣ Separate fact from projection. A mean comment is often more about their frustration, insecurity, or bias than about your truth. 3️⃣ Revisit your wins. Pull up the emails from happy clients, the photos from successful events, the kind words from people you’ve helped. Remind yourself of your track record. 4️⃣ Protect your energy. Block, mute, unfollow. Whatever it takes. Boundaries are not petty. They’re self-respect. 5️⃣ Turn it into fuel. Write it out. Share the learning, not the drama. Inspire someone else who’s been there. 💡 The bottom line: You don’t have to fight every battle. Sometimes the most powerful thing you can do is keep your focus where it matters, on the people who value your work and your voice. Because one person’s cynicism will never erase your worth.
When another woman comes for you
0 likes • Aug 10
Well said. What happened to “if you have nothing nice to say, don’t say anything at all”.
Lesson 1: 📝 Writing Task:Take 3–5 minutes to reflect in your notebook
Answer these questions: - Why does a quiet launch feel better to me than a traditional launch right now? - What would feel easy and authentic to share with someone about my offer? - What am I afraid of when it comes to “putting it out there”? This reflection helps you approach your launch with self-kindness — and fewer expectations. Share your thoughts with other community members here!
1 like • Aug 7
I think we are exposed to so much nowadays online that just one hard launch isn’t as impactful. People subconsciously scroll and having little crumbs of what you’re putting out there can add up. Just seeing the business name or seeing it come up in comment suggestions or within local groups gets my attention more than just one post I saw a few weeks ago.
1 like • Aug 7
Since it’s so new I am really only using Instagram for it since people can immediately see my work. I follow relevant local accounts, art groups that host workshops, women’s clubs, other illustrators etc. I will start utilizing Facebook more, but I want to have some more concrete ideas on what I will offer first
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Lauren Tokunaga
2
10points to level up
@lauren-tokunaga-7185
Designer + Illustrator

Active 45d ago
Joined Aug 1, 2025