I've sold 2 domain names recently, one an invented brandable and the other a keyword brandable. Both domains very similar to what you'll find in the daily expiring lists I share. Below is their analysis: StartFlame - Sold for $3977 Ordevo - Sold for $2,000 StartFlame.com - Sale Analysis Form & Feel - 10 characters including both words. - Two clear dictionary words: “Start” and “Flame.” - The phrase carries action and energy, like igniting a beginning. Signal & Associations - Start suggests launch, initiation, or new ventures. - Flame suggests passion, spark, heat, or ongoing energy. - Together the phrase communicates “ignite something” or “fuel a start” which makes it very usable in branding. Reach / Versatility - This name works in tech for a launch platform or SaaS, in creativity for studios or media, in wellness for motivational products, or in training and education for growth programs. - It provides a metaphor rather than a single definition which lets buyers apply it broadly. Why It Could Sell Strongly - Emotional resonance from words like “start” and “flame” which are motivational. - Startup friendly theme, perfect for early stage ventures. - Strong design potential for logos, slogans, and taglines. Risks & Considerations - Slightly longer than many brandables at 10 characters. - Flame is a common word which means the brand must build its own identity in a competitive space. Ordevo.com Sale Analysis Form & Feel - 7 letters which makes it concise and manageable. - Invented but easy to pronounce as “Or-de-vo.” - Simple enough to look good in logos and brand campaigns. Signal & Echoes - The “Orde” portion hints at order, orchestration, or organization. - The “vo” ending feels like evolution, innovation, or forward motion. - Put together the word gives the sense of “ordered evolution” or “structured progress.” Reach / Versatility - Works for tech, AI, SaaS, logistics, automation, finance, or creative platforms. - Because it is coined and abstract it does not limit the buyer to one vertical.