@Brenda Rigney ooooh I didn’t remember that you did so much! Love that!!!

@Brenda Rigney

@Reinet Doig This is where the how really matters - especially with EU subscribers 👀 If you’re collecting emails through Skool and want to use them for your list, you need clear, explicit consent. That’s where double opt-in comes in just like @Brenda Rigney mentioned. In places like the EU (GDPR), it’s not enough that someone entered their email - they need to actively confirm they want to hear from you (usually via a confirmation email). So if you’re thinking about adding a question on join like: “Do you want to be added to my email list?” That’s a great start, but I’d still treat that as step one, not the final step. The cleanest way to do it: - Ask the question when they join (make it optional + clear what they’ll get) - Then send let them confirm via double opt-in Yes, it’s an extra step…but it protects you and gives you a way more engaged list. Also - tiny reframe here: If someone doesn’t confirm, that’s actually helpful data. It means they weren't fully in and we don't want them on our list then anyway. I’d much rather have 100 people who chose to be there than 500 who vaguely remember joining something 😅 p.s and yes, double opt is the most grey topic of all email marketing topics. I know huge businesses in the EU that don't do it - but - I'd rather play it safe when a fine could take us smaller guys out. I hope that's helpful!

@Brenda Rigney Of course haha

I got mine back after loosing it after seeing Ed Sheeran 😂😂

@Claire Amelia it most definitely was! Love Ed.

You know I’m a fan of this 😂😂 @Brenda Rigney

@Stephanie Davis I sure do!!!! I’m very biased here but… I’m a big fan of keeping things super simple 😅 I don’t think you need a CRM right now. A CRM only really becomes useful when you’ve got: - a higher volume of leads - a sales process to manage - or a team needing visibility Until then, it’s usually just another tool to maintain (and avoid… which is exactly what you said you’re doing with GHL). If your goal is simplicity, I’d strip it right back to something like: 👉 Email platform (Kit / Flodesk etc) For landing pages, forms & emails 👉 Skool for community, connection & nurturing 👉 Content driver (YouTube etc) which could bring people in over time That’s honestly more than enough to build real momentum. So your flow could look like: YouTube / visibility → landing page → email list → Skool → offers Clean. Simple. Repeatable. I would wait until there’s consistent cash coming in before adding more tools. Because more tools ≠ more growth (and often it’s the opposite) If anything, removing GHL will probably increase your consistency because you’ll actually use what you have - and it will save you cash as well. You can always layer a CRM in later if you truly need it, but right now, I’d focus on: 👉 getting people into your world 👉 building relationships 👉 making offers