Hello everyone! 👋 I wanted to take a moment to introduce myself. My name is Cassaundra, and I am excited to share that I am now a licensed real estate agent with Link Brokerages in San Diego. My license officially became active today, and I am looking forward to learning, growing, and becoming a successful part of the Link team. Everyone I have met so far at Link has been incredibly welcoming and supportive, and I am truly grateful for that. If anyone has advice, insights, or guidance they are willing to share, I am completely open to it and would really appreciate it. I am excited to connect and get to know everyone! Cassaundra Flores

On today's Zoom call there were some questions about how to come up with topics for YouTube videos. These strategies can help with not only YouTube video ideas, but can also help with ideas for Facebook and Instagram posts/videos/reels, blog posts for your website, posts for Google My Business, and really anywhere else you're publishing content. A simple place to start is to identify recurring questions from your clients. If you notice many of your clients are asking you similar questions about the area you serve, there's a great chance that many other people have those same questions as well. Create content around those topics that answer those frequently asked questions. If you're a new agent with no client base, or even an experienced agent that can't come up with ideas based on the previous tip, you can use the following strategies to identify keywords that you can use to inspire your content (videos, blog posts, social media posts, mass emails, etc). Of course there are keyword tools that you can pay for, such as Semrush, that will make keyword research much quicker and easier with their advanced tools. However, if you'd rather not pay for this type of service there are many ways to do this for free. ChatGPT or other AI Using AI you can enter a URL and ask which keywords the website could be optimized for, assuming the website has enough content to scrape through. These keywords can be used as inspiration for content, but you can also focus on adding more of those keywords to the website for SEO purposes so your website ranks higher on Google searches. You can also prompt AI to give you questions or topics that are commonly searched for a given city/neighborhood/area, and you'll find some good ideas for content. Google: "People Also Ask" When trying to come up with more ideas for content, just run a Google search for an idea you have in mind. When you see the search results you will also see a "People Also Ask" section which will be a list of similar questions people type into Google. Write those down if they seem interesting to you, and then type one of those questions into Google and repeat this process. After a few iterations you'll have a long list of content ideas that will literally answer the questions people type into Google everyday.

Success in real estate isn’t always about big wins, it’s about consistent, small actions. Daily prospecting, following up on leads, and staying organized might seem routine, but over time, these habits compound into measurable results. Even small improvements in client communication or marketing strategy can create noticeable growth. Which daily habit has had the biggest impact on your business?

Who has fresh new ideas for touching base and asking for referrals for 2026. Do you think picking up phone and calling is best, buying gift cards from local coffee shops, client appreciation parties? I need some fresh ideas. I learned one from Kreg to put my card/sticker in a book for clients young kids.

If your clients are looking for a custom five acre equestrian estate in Southern California with numerous amenities and breathtaking views, this is the property for them. Let me show you around this gorgeous property in the community of La Cresta.