Most creatives I meet aren’t short on talent. What’s usually missing is a clear, focused path to turn that talent into consistent income. A €10K workshop business is possible — and it’s not just for “big names” or “full-time” creators. It’s for anyone who’s willing to plan intentionally. Here are 5 things to focus on: 1️⃣ Your offer Not every workshop idea will bring in €10K. You need something that delivers real transformation for your audience — not just “fun skills,” but something that changes how they create, think, or solve a problem. 💡 Ask yourself: Would my audience be willing to pay for this because of the result they get, not just the experience? 2️⃣ Your numbers Before you launch, know your path to €10K. Here are 4 examples: 🔹 10 people × €1000 🔹 20 people × €500 🔹 50 people × €200 🔹 200 people × €50 Your choice depends on your delivery method, your audience size, and your energy. 💡 If you prefer fewer, deeper relationships → go high-ticket. If you love large group energy → go lower price, more people. 3️⃣ Your audience You can’t sell to people who don’t know you exist. Start building your audience before you launch, whether that’s through an email list, a community (like this one!), social media, or direct outreach. 💡 Focus on trust. People buy from people they feel connected to. 4️⃣ Your launch plan One post saying “my workshop is open” isn’t enough. Think of it like a mini-campaign: 📅 Introduce → Educate → Share your story → Open doors → Follow up → Handle objections. 💡 Give people multiple chances to say “yes”, most won’t buy the first time they see your offer. 5️⃣ Your mindset The gap between where you are now and €10K isn’t just strategy, it’s belief. You’ll tell yourself you’re not ready, you need more time, or that no one will pay. 💡 The truth: Clarity + consistency + confidence will get you there faster than perfection ever will. 💬 Your turn: If you wanted to reach €10K from your workshops this year… Which of these 5 areas would you need to focus on the most right now?