We have the pleasure of welcoming Sten Lillieström into our community! 🙌 Sten has been a major force in brandable domains for years, and now he’s here to share his insights directly with us. To kick things off, I’ve launched a new course: Domain Name Chat: Interviews with domainers! The very first episode features my conversation with Sten, where we dive into our decade-long journey of selling hundreds of domains together (without ever meeting in person!) and explore his unique approach to brandable domaining. Inside the interview, you’ll hear Sten’s thoughts on: - Why intrinsic name quality matters more than SEO - What makes a brandable stand out (familiarity + novelty) - Portfolio consolidation strategies at GoDaddy - The risks of outbound sales and why he avoids them - His best advice for new investors to stay disciplined - ⚡ Important: This course is only available to members who reach Level 2 or higher on the leaderboard. So jump in, engage with the community, and grow your Domainer IQ to unlock it! This is just the beginning, more interviews are coming. Let’s give Sten a warm welcome and take full advantage of the knowledge he’s bringing to the table.

I’m excited to share that I’ve added a brand-new course to the community: Domaining 101 🎉 The first video is now live, where I break down the key industry terms every domainer needs to know. Whether you’re completely new or just want a refresher, this will give you a solid foundation to build on as we dive deeper into the world of domains. Check it out, let me know what you think, and drop any questions in the comments — I’ll be happy to cover them in upcoming lessons!

2025 Sales Portfolio Breakdown Total domains: 54 Sold I pulled together some insights from my sales this year that you may find useful. This isn’t financial advice, I’m not telling you what to do or what works, only what I’ve found interesting in my own sales. Never take what I share as a guaranteed way to register domains or make money; results vary for everyone... 1. Length Matters 🦴 56% of sales were ≤7 characters. 🦴 These short invented names consistently sell in the $2K–$5K range, making them the bread and butter of my portfolio. 🦴 Insight: Short invented names act as more liquid assets in my portfolio, they’re easier to sell, even if individually smaller wins. 2. Double Keyword = Big Tickets 🦴 Only 13% of sales were keyword+keyword domains (MediaBlock, MagicHome, FlashCloud, TrustMethod, ProfitCharge, ShieldWise, RoadWard). 🦴 But these accounted for my largest sales of the year ($20K–$30K+). 🦴 Insight: Holding strong keyword generics can generate outsized returns. Volume may be low, but ROI is huge. 3. Two Invented Brandable Clusters 🦴 Short invented (≤7 letters): 56% of sales. Examples: Pakyo, Klua, Tigola, Vocoro, Fondora. 🦴 Longer invented (≥8 letters): 32% of sales. Examples: Convogo, Valorosa, Orgature, Centravo. 🦴 Insight: Buyers are split. 🦴 Startups lean toward snappy, easy-to-spell 5–7 letter coinages. 🦴 Larger or more formal companies sometimes prefer longer, romance-language inspired names that feel established. 4. Common Suffixes & Sound Patterns 🦴 -ora / -osa endings (Fondora, Valorosa, Panthra, Estrala, Travisia) 🦴 -o / -io / -ero endings (Vocoro, Povora, Coinero, Nexoro) 🦴 -ix / -ex / -trix style (Gravax, Yesdex, Countrix) 🦴 -ful / -ize endings (Hyperful, Monatize) 🦴 Insight: Phonetic DNA sells. Buyers gravitate to names that sound like other successful startups but still feel unique. Spotting these repeatable endings can guide future acquisitions. 5. Category Themes 🦴 Finance / Trust: TrustMethod, ProfitCharge, Cognier

Hey everyone, I picked a few domain names today and would love your quick thoughts. What works? What doesn’t? Thanks in advance for sharing your insights! 🎻 GrandString.com 🚀 InceptiveLab.com 🌙 MoonSandwich.com 🪨 DarkPebble.com ✨ CraftedNames.com 🎵 BeatGain.com 🍿 Hichoi.com

🚀 New Leaderboard Update! Your progress in the community now builds your Domainer IQ Level - a clear path that shows how you’re leveling up as an investor. From Starter IQ all the way to Elite IQ, each rank represents your growth, knowledge, and hustle in the domaining game. Every point you earn (through learning, engaging, and sharing) brings you closer to unlocking the next level. This isn’t just a scoreboard, it’s a way to track your rise, showcase your skills, and prove your commitment to mastering domains. Let’s see who climbs fastest and who claims the highest IQ in the room. 🔥