2025 Sales Portfolio Breakdown
Total domains: 54 Sold
I pulled together some insights from my sales this year that you may find useful. This isn’t financial advice, I’m not telling you what to do or what works, only what I’ve found interesting in my own sales. Never take what I share as a guaranteed way to register domains or make money; results vary for everyone...
1. Length Matters
🦴 56% of sales were ≤7 characters.
🦴 These short invented names consistently sell in the $2K–$5K range, making them the bread and butter of my portfolio.
🦴 Insight: Short invented names act as more liquid assets in my portfolio, they’re easier to sell, even if individually smaller wins.
2. Double Keyword = Big Tickets
🦴 Only 13% of sales were keyword+keyword domains (MediaBlock, MagicHome, FlashCloud, TrustMethod, ProfitCharge, ShieldWise, RoadWard).
🦴 But these accounted for my largest sales of the year ($20K–$30K+).
🦴 Insight: Holding strong keyword generics can generate outsized returns. Volume may be low, but ROI is huge.
3. Two Invented Brandable Clusters
🦴 Short invented (≤7 letters): 56% of sales. Examples: Pakyo, Klua, Tigola, Vocoro, Fondora.
🦴 Longer invented (≥8 letters): 32% of sales. Examples: Convogo, Valorosa, Orgature, Centravo.
🦴 Insight: Buyers are split.
🦴 Startups lean toward snappy, easy-to-spell 5–7 letter coinages.
🦴 Larger or more formal companies sometimes prefer longer, romance-language inspired names that feel established.
4. Common Suffixes & Sound Patterns
🦴 -ora / -osa endings (Fondora, Valorosa, Panthra, Estrala, Travisia)
🦴 -o / -io / -ero endings (Vocoro, Povora, Coinero, Nexoro)
🦴 -ix / -ex / -trix style (Gravax, Yesdex, Countrix)
🦴 -ful / -ize endings (Hyperful, Monatize)
🦴 Insight: Phonetic DNA sells. Buyers gravitate to names that sound like other successful startups but still feel unique. Spotting these repeatable endings can guide future acquisitions.
5. Category Themes
🦴 Finance / Trust: TrustMethod, ProfitCharge, Cognier
🦴 Tech / Cloud: FlashCloud, Hyperful, ShieldWise
🦴 Lifestyle / Fashion: Panthra, Fondora, Opulenti
🦴 Travel / Energy: Travisia, Novatrek, Valorosa
🦴 Insight: Even invented names often align with broad industry themes. You don’t need a literal keyword to sell into a vertical, but if the sound + feel fits, companies will connect the dots.
6. Portfolio Strategy Confirmation
🦴 Short invented names = steady, frequent sales in the $2K–$5K range.
🦴 Keyword compounds = rare but game-changing sales ($20K+).
🦴 Longer invented names = secondary wins, often for companies that want to feel international or premium.
🦴 Insight: A balanced portfolio is key. Brandable coinages provide cash flow, while a few strong generics deliver home runs.
7. AI-Resistant Domaining
🦴 By focusing on the merits of the name itself (not backlinks, traffic, or SEO metrics), these sales reinforce the idea that brandability is future-proof.
🦴 Insight: As AI shifts search and discovery, names that sound good, look good, and are easy to say will only gain more importance.
📌 Action for Members:
Use these patterns to refine your own acquisitions. Ask yourself:
🦴 Does this invented name fit into a proven suffix/sound family?
🦴 Do I have enough short coinages?
🦴 Do I hold at least a few strong keyword compounds for potential home runs?