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Equipment Rental AI

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Sharing how we've found AI making a difference in our rental business

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22 contributions to Equipment Rental Mastery
Sales Process?
Does anyone in here have a defined sales process/system they follow consistently? If you do, would you mind sharing the basic workflow? (ex. Sales call/conversation, quote creation/reservation, follow-up, reactivation etc)
0 likes • May 1
We have developed a script that we use. We start with asking for the details of the project. What equipment they have used in the past. Any site limitations. We then will make a suggestion using " had a customer use the mini skid for a similar project and it worked great". Then discuss promo's such as Weekend Warrior or 2 for 4. We will then explain how we will take the time to train them on the equipment so their job will go smoothly. Then ask for the reservation. This was developed around the value equation. Establish desired outcome, increase probability of success, and reduce time/effort/sacrifice. We started transcribing all our calls a few weeks ago and built out an ai skill to create a call report. It quickly established that if you can get the customer to give you details about their project and then ask for the reservation the booking ratio more than doubled.
Check In
How did everyone finish the year?
Pareto Principe
If 80% of my revenue comes from 20% of my rental items should I get rid of 80% of my fleet?
0 likes • Oct '25
I am trying to narrow my rental offering to simplify the business some to hopefully allow us to grow quicker.
0 likes • Nov '25
I find a broader spread in my revenue by customer at this point. As I looked over the past few years my largest revenue customers have been only for a short period as they are from out of my area and are working near me on a project that then comes to an end.
Building Systems
There’s a lot of talk about systems in the business world. Until recently, I didn’t really know what that word meant. I was running on an assumed definition until one day I asked ChatGPT to explain it. That conversation led me to a book called Work the System by Sam Carpenter. The main idea of the book is simple but powerful: we live in a world of systems, both natural and manmade, that function correctly 99.9% of the time. As small business owners, we often fail to see our own operations through that lens. Instead, we get stuck in the daily loop of putting out fires, reacting to whatever screams the loudest, day after day, ad nauseam, until we quit or go bankrupt. But if we step back and identify the major systems in our business, then break those down into subsystems, and document how we actually perform each task, something changes. We start seeing the causes of those fires instead of just the flames. And once we see them, we can fix them permanently through a clear, written process (an SOP) that anyone can follow. And this is how successful businesses operate. If you’re anything like me, you’re probably doing some of this already. I had documented processes here and there, but they were random at best. This framework is helping me see the entire structure of my business more clearly. It’s helping me organize those scattered systems and finally begin to fix the inefficiencies that have been quietly lighting fires behind the scenes. I’m curious, how intentional have you been about identifying and documenting the systems in your business? Do you think most of your daily fires come from missing systems, broken ones, or ones that only exist in your head?
0 likes • Oct '25
FYI we always call or text do you need more time with the machine? Quite often rent gets extended. Plus reminds them initiall rental period is coming to an end while letting them know we are happy to let them keep renting it
0 likes • Oct '25
As I was typing out my last comment I had an idea. How do you think it would work to text customers at the end of day 1 of their rental: "Thanks for the business we can extend your rental for 3 days for the price of 1 days rental. Text " Extend" and you will be all set to go." At this point now its a 1 for 3 deal
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Drilled down on this today. We solve the pain of downtime, debt, and distraction — giving you the right tool, right now, without owning a thing.
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Josh Mueck
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9points to level up
@josh-mueck-3669
Building myself up so I have more to give. I own an Equipment Rental Company and Landscape Design/Build

Active 13d ago
Joined Sep 2, 2025
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