I would like to generate high intent and high quality inbound final expense and mortgage protection leads from click to call ads for $20 or less a lead. Do you think this is possible and likely? If you have had experience generating inbound life insurance leads then what was the best price point that you could generate inbound life insurance leads for? I am really only interested in generating inbound leads because the answer rate for outbound leads usually really sucks these days. If you generate inbound life insurance leads is there any good advice you can give about doing it on a budget?

I am thinking about switching from Meta form ads to Meta messenger ads because I have heard that they are better at booking actually appointments because they are more inter active than Meta form ads. I am interested in hear other peoples experiences with running meta messenger ads and if you have had more success with booking appointments with messenger ads vs form ads and what your cost per appointment and cost per new client is. Is there anything else I should be aware of with messenger ads to have the best success at setting more appointments?

Every week I do a live “Ask Me Anything” call for my INSIDERS where members bring their toughest cold email, lead gen, and automation questions.These are problems from people running actual campaigns, and I walk through solutions step-by-step on the call. What makes these calls soo valuable: Members get live access to ask their specific questions, get real-time answers, and see me build solutions on screen. 🚀 I share templates I don’t put anywhere else. 🚨 I cover advanced strategies that are too sensitive for YouTube. And it’s a chance to learn from other people’s problems and solutions. Typical topics include: → Fixing low-performing campaigns → Clay workflows and automation setup → Deliverability troubleshooting → Signal workflows and targeting → Scaling infrastructure This is one of the core benefits of the Insiders program and can literally transform your business overnight if you attend. Today I am pulling back the curtain and giving you the chance to take a sneak peak inside one of these calls to see how they are run and how they could possibly take your business to the next level. I have never shared one of these calls outside of the Insiders Program before and I probably never will again. I do one of these calls per week and we also have 8 other top coaches who either do weekly or monthly calls to help you with your lead generation... Want to see the recording from this mornings call? Comment “AMA” below and I’ll send you the link so you can see exactly what happens.

My emails were landing in spam constantly. One week I'd get great open rates. Next week? Complete silence. I kept tweaking my copy, changing subject lines, testing send times. Nothing worked. Then I realized: the problem wasn't my copy. It was my deliverability. Most people running cold email obsess over messaging while their domain reputation tanks. That's when I started using Warmy for my primary domains. What it does: → Monitors inbox placement daily → Keeps domains off blacklists → Trains ESPs that your emails are valuable → Real-time deliverability tracking 90 days later: 98% inbox placement. Consistently. I use Instantly's free warmup for my cold email domains (works great for that). But for primary domains I actually care about? Warmy is worth every penny. The difference? Warmy keeps their warm-up pool squeaky clean. Most cheap tools use low-quality IPs that actually hurt your deliverability. If your emails are disappearing into spam, you need to fix deliverability before anything else matters. Comment "Warmy" below and I'll send you: - Link to Warmy - Discount code for 50% off This is the tool I recommend for anyone serious about cold email.

Hey everyone 👋 I've been meaning to share this with the community for a while now, and I figured it's time to stop gatekeeping this resource. Quick context: When I scaled our PR agency to $800K/month, one of the biggest operational costs was email infrastructure. At $8/mailbox on Google Workspace, running 300+ mailboxes was costing us $2,400/month just in mailbox fees. The alternative I found: There's a category of SMTP services with unmanaged IP addresses that cost $1-1.50 per mailbox/month. I'm currently running 375 active mailboxes across 75 domains through one of these services. What you get: • Unlimited scaling potential • 3-click setup process • Direct export into Instantly • Professional SMTP infrastructure • Full domain ownership and control The important caveat (please read): This is NOT for beginners. Here's why: With Google/Microsoft, they manage IP reputation for you. With these SMTP services, YOU are responsible for maintaining sender reputation. If you get spam complaints or hit spam traps, the entire IP range gets flagged and all your mailboxes go to spam. Who this is for: ✅ You already have a profitable cold email system with Google/Microsoft ✅ You consistently get low spam complaint rates ✅ You understand deliverability fundamentals ✅ You're ready to scale and reduce operational costs My current setup: I use this service alongside Google and Microsoft mailboxes to diversify infrastructure. When Google had those recent policy changes, my campaigns kept running because I wasn't 100% dependent on them. To get instant access to this: Comment "INBOX" below and I'll DM you the link 📦