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Real Estate Lab

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Non-Fiction Author Lab

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12 contributions to Non-Fiction Author Lab
Do you have your book on your website?
If you have a website and listed your book on it, can you share it here? I want to see how you offer / direct people to buy it. My book is getting ready for pre-launch and pre-orders. I want to learn where should I send them. One link? Multiple links?
1 like • 10d
Currently have mine available for pre-order on Amazon. Will be going live on the 15th. https://johnsayne.com/
Acknowledgment Shoutout
I got my hardcover and paperback proofs from Amazon today. I added a little shoutout to the Book Launchers community for everyone’s help. I appreciate the feedback I’ve received. Still have much work to do, but I’m getting closer to launch!
Acknowledgment Shoutout
2 likes • 18d
@Roger Magalhaes thank you!
1 like • 18d
@Scott Clancy thank you!
What Should Go in the Front of Your Book?
Most authors don’t lose readers in Chapter 3. If they even managed to sell someone on buying their book, they often lose them before Chapter 1 even starts. I just recorded a breakdown of something almost no one talks about when it comes to writing a nonfiction book: the front matter of the book! The title page, copyright page, dedication, table of contents, introduction… all the stuff people either copy from other books or throw in because they think they’re supposed to. Think about each page strategically. Those pages are doing more work than anything else in your book. They’re where a reader decides: - “I’m in”or - “This feels like every other book I’ve seen” If someone opened your book and only read the first 10 pages… would they be hooked or gone? Watch the video and then come back here and tell me one thing you’re changing 👇
4 likes • May 8
I thought I had all of my formatting taken care of until I watched this video lol. I had a call-to-action page in the back matter of the book, but I really liked the idea of adding one at the very beginning. I added an ad for a lead magnet to my newsletter in the front matter.
My updated book cover based upon great feedback to the first cover.
Can you all take a look at this new revised cover and give me some frank feedback regarding: - “What kind of book do you think this is?” - “What stands out first?” - “Would you pick this up—and why or why not?” Thank you so very much!
My updated book cover based upon great feedback to the first cover.
3 likes • Apr 30
The main issue I see is the drawing in the lower right corner. You have a checklist sitting on top of the drawing, but the kid in the green shirt is on top of the checklist. If it were a real drawing, it would be under the checklist.
Hardcovers - dust jacket or case laminate, matte or glossy
My last half dozen books started life as dust jacket hardcovers. For those I used traditional and hybrid publishers. My most recent book is self published, and it started life as a paperback. But what I realized is that it feels less premium than the hardcovers. Not as good for gifting to clients. So I am releasing a case laminate hardcover via Amazon, since it is easy. I went for matte (vs glossy). But I’m also debating releasing a version with dust jacket through IngramSpark or a small print run company like 48hourbooks or Lulu. Which do you prefer: case laminate or dust jacket? If the former, matte or glossy? If the latter, who do you use to print small runs? Thanks!
2 likes • Apr 29
I just watched a YouTube video talking about Amazon KDP hardcovers. I'll include a link to it below. In short he recommended going with matte finish for paperbacks and glossy for hardcovers.
1 like • Apr 30
@Stephen Shapiro You're welcome. Let me know how it turns out. I plan on doing a hardcover for my book as well.
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John Sayne
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@john-sayne-9815
Entrepreneur | Speaker | Author | Real Estate Broker | Equipping professionals with frameworks for growth, structure, and long-term success

Active 1d ago
Joined Apr 22, 2026
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