Just wrapped an “initial interview” with my social strategist, Dorien Morin-van Dam. Context: we’re building a CEO-friendly social system you can actually stick to—whether you want to be on camera or use AI to stay off camera. This is the foundation. Fast Summary - Presence > perfection. Block 10–30 minutes on your calendar and show up. Consistency wins. - Think 1:1 at scale. Treat the lens like your ideal buyer—have a single conversation thousands can “listen in” on. - Video builds trust faster. Your face, voice, and mannerisms do more heavy lifting than text alone. - Authenticity closes deals. Use video to “pre-sell” so sales calls are just details and fit. - Leaders lead. When the CEO posts, the whole brand lifts (especially on LinkedIn). - No excuses path. On-camera, off-camera (AI avatar/voiceover), or hybrid—pick a lane and go. Time-Stamped Highlights - 0:00–2:50 Why we’re doing this now (real client project + my “no-excuses” phase). - 2:51–4:33 Dorien: start by scheduling time; treat video like a 1:1 that scales. - 4:33–7:34 Using video to warm prospects so calls skip the basics. - 7:34–11:04 2007 throwback: short “quick video marketing” still works—reels/shorts are just the modern wrapper. - 11:04–14:19 2025 reality: people want people, not logos. Exec-led content = company lift. - 14:19–18:53 Consistency system: batch Tue–Thu, publish Fri; stop over-editing; use prompts or talk points. - 18:53–21:07 Dorien’s track record teaching owners to ship video without panic. - 21:07–end Early access + Wingman details (discount inside). Your 7-Day Jumpstart 1. Block 20 minutes on your calendar daily (make this a non-negotiable). 2. Pick your lane. Keep it SIMPLE. 3. Record 3 short videos (30–90s) answering real buyer questions you get every week. 4. Post 1/day on your primary channel (LinkedIn if B2B; IG/TikTok/YouTube Shorts otherwise). 5. Engage for 10 minutes after posting (reply, connect, DM next steps). What’s Inside the Course

Where can I buy the review tiles?

Hey everyone — Hershy here with a Friday update you don’t want to miss. We’re in the middle of our Review Rush weekend push, and I’ve got a surprise bonus for anyone who joins the program before the cart closes Monday night. 👉 We’re rolling out a complete UI/UX refresh to Reviewly — and if you’re part of Review Rush, or already a Reviewly white label agency you’ll get early access to the upgraded software look next week. This wasn’t planned, but the timing lined up perfectly. So here’s what’s new and what you’ll get: 🆕 What’s Included in the UI/UX Upgrade: ✅ Cleaner, more modern agency dashboard ✅ Higher-end, enterprise feel that boosts client perception ✅ Custom branding for your login pages (logos, colors, headers — totally yours) ✅ Updated review and scan pages with enhanced layout and functionality ✅ More intuitive navigation and settings ✅ Zero functionality removed — just a better experience This is the same powerful engine under the hood, but now it looks and feels like a premium platform your clients will love. 🎁 Bonus Access Details: If you join Review Rush before Monday at 11:59PM PST, you’ll: - Get free early access to the new UI before we push it public - Lock in the current pricing before it increases - Be part of our internal rollout crew and help us shape the final version with your feedback Grab It here: https://GetReviewRush.com Let me know what you think of the new look below! -Herschy

@Jeff Schwerdt. I have a GHL sub account and need to give them the snapshot to install. How can I do that? Also, when I went to add you lots of Jeffs came up but not you.

Hey crew – Herschy here coming to you from Mexico City 🇲🇽 UPDATE with LINK - https://go.dmhoffers.com/vibe-jeff UPDATE Two - @7PM - I had several people buy through the early link @Dave Calafiore and @Drew Griffin mailed out but then saw my Bonus. So to be fair ANYONE who grabs Vibe code through my link here: https://go.dmhoffers.com/vibe-jeff OR if you already grabbed it before I mailed through them - or hell - as long as you buy it, I will add you to the Bonus Webinar I am holding. Quick story… Right down the street from our place is this tiny quesadilla stand called Jenny’s. One stand. One woman. And a line of 40+ people every day. She’s not the only one making food on the block. But she was the first to stand out. She got the vibe right. She nailed product-market fit. She leaned into virality (thank you TikTok). And now she’s printing cash while others nearby stay empty. It got me thinking… That same first-mover energy is about to hit the agency world – and I want you in on it before the line forms. I’ve been quietly testing a new system with some friends, and it’s unlike anything I’ve used before. ⚡ It’s called Vibe Coding — and it flips the script on website fulfillment. Imagine creating a stunning, premium-looking website for a client in under 30 minutes. No dev team. No designers. No learning curve. We’re talking drop-dead gorgeous sites with conversion-focused layouts – built using a new AI-powered framework that David (yes, that David) has turned into a full system. He’s opening up The Local Vibe Code live training tomorrow at 11 AM EST – and this is your heads-up to be ready. 💥 I’ll also be doing a private 1-hour “Foot-in-the-Door Amplifier” call for anyone who jumps in. On this bonus session: - I’ll show you how I’m using Vibe Coding for quick wins - How to blend it with Review Drops and other hooks - And how to turn a $500 drop into a $5K MRR deal