Replay below Meeting Purpose Discuss modifications to the social circle building funnel to improve effectiveness and give new members more time to prepare. Key Takeaways - Shifting from advertising specific events to promoting ongoing social circles for various interests/industries - Creating evergreen group chats as lead nurturing mechanisms before inviting to actual events - Using more general language (e.g. "young professionals" instead of "singles") to attract higher quality participants - Encouraging rapid testing of different niches and ad angles with small budgets https://fathom.video/share/ighwQcfe_dpdwbMwjgE4vBerV5Eaohq2