@Hernan Vazquez hey I keep seeing your ads and I was wondering if you stuff works for local b2c like builders, medspas, life insurance etc?

I've been "in the lab" for the past few weeks and am pumped to share some of my secret projects with you. Don't forget to register for the LIVE Q&A happening this Thursday! I will be hanging out on a LIVE Zoom tomorrow (April 24th) at 1pm Eastern.... Join us to ask any questions about HYROS, AI, Tracking, Marketing and more! Come with a question or two and i'll personally answer them. To join the Live Q&A: Click the link in the first comment below to register (you won't be able to join live without registering) If you have any burning questions about strategies and ways to grow YOUR ads with HYROS...this is where you'll want to be every other Thursday. See you on Tomorrow AT 1pm Eastern! *You must register at the link below to join. If you've already registered, you do not need to re-register.

Most people way overcomplicate their ad management. Right now, we're at $1.5M/mo in ad spend and have several dozen accounts managed. So I had to develop a simple strategy to scale, prune and kill that also WORKS. Now, tell me if this sounds familiar... You're running Meta ads, trying to figure out which ones to kill and which ones to scale. And it feels like you're shooting in the dark, right? We use something super simple. I call it the Traffic Light Method. Here's how it works: Think of your ad sets like traffic lights: RED = Stop / YELLOW = Leave alone / GREEN = Scale. Let me break this down: = RED AD SETS - These are the ones burning money. They're spending way more than your target CPA with no results. What to do? Kill them - but only after they've spent enough to be sure. Quick example: If your target CPA is $197, let them spend about $300 before making the call. = YELLOW AD SETS - These are your "almost there" ads. They're close to your target CPA but not quite there yet. They might be a little bit over or under your ideal KPI. Here's the weird part - do NOTHING with these. Don't touch them. Don't try to "fix" them. Just let them run and do their thing. = GREEN AD SETS - These are your winners. They're hitting your target CPA consistently. What to do? Scale them slowly. I like to make a 20% budget increase every 48 hours. Sounds slow? Maybe. But it works. And it keeps campaigns stable. = Here's how we use this every day: - Check your numbers. Know your target CPA and how much you need to spend to be sure/ - Morning check-in. Look at all ad sets, mark them red/yellow/green, take action accordingly. (Depending on your budget, you might want to optimize 2x or 3x/day). - Watch your optimization windows. Here's what I like to do: - Ecom or cheap front-end products: rolling 7-days. - Mid-ticket stuff (challenges, webinars, etc): rolling 14-days - High-ticket (like VSLs, call funnels, etc): rolling 30-days

@Hernan Vazquez for a VSL sales call funnel with a 7 days median lead to close ? which configuration do you use ? If scientific, which timeframe and what ? 15 days ? 30 days ? Thanks buddy

If I've understood correctly, Hyros sends data back to Meta on unqualified calls, but what does Meta do with the unqualified call information? @Eli Abrams @Hernan Vazquez