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Non-Fiction Author Lab

1.1k members • Free

12 contributions to Non-Fiction Author Lab
Influencer Marketing - Is it worth paying for?
There was a great post from an author that spent $44,000 on a book launch and what worked and didn't work, and she shared that influencer marketing was maybe not the best investment. That story combined with an audit of our Amazon Ads performance over the last five years inspired me to share this video. Have you paid an influencer for book promotion? How'd it go?
2 likes • 16h
The most interesting and important point in this video is that I need multiple campaigns going in order that they reinforce each other,. At least that's what I thinkt you said., Julie
Cover artwork for Movie Structure
Having learned that artwork takes a long time, I am getting a jump on this. Any thoughts?
Cover artwork for Movie Structure
0 likes • 1d
I think the tag line is a bit confusing. It seems to be incomplete.
Keyword search in Publisher Rocket
Hi everyone - last night I did an extensive search for keywords in Publisher Rocket's Keyword Search tool. I ended up with many (50 or more) that ranked below 30, and about 25 that ranked me at #1 with a monthly earning of $2500-$30,000. I'm surprised by the earnings, but I'm not surprised to be #1 a lot because my book is the only one on my subject matter. I'm not sure how to choose the 7 keywords for Amazon out of all these! Any ideas? Has anyone gone through this process already? Thanks! 😕
0 likes • 1d
Most revenue first, least revenue last .
0 likes • 1d
Similar to Joe, I use Perplexity.AI to do all this stuff, keywords, categories, blurbs, descriptions etc, al edited by me.
The hardest part of being an author might surprise you…
Hey everyone! I've been scrolling and viewing some pasts few post and most post genuinely caught my attention because behind every meaningful piece of writing, there’s a deeper story, the spark that brought the idea to life, the personal experiences that shaped it, and the unseen challenges that come with turning imagination into something others can connect with. I was curious about your journey: when you began writing, did you expect the creative process to be the biggest challenge, or did you discover that building visibility and reaching the right audience became an entirely different chapter of the journey? I’ve been exploring how authors are creating stronger connections around their work, and I’ve noticed some fascinating patterns in how stories gain attention and build lasting relationships with readers. I’d genuinely love to hear your perspective, what’s one approach, lesson, or discovery that has made the biggest difference in your writing journey so far?
1 like • 3d
visibility and audience building generally becomes an issue after a book gets published. When I was writing short stories it wasn't a factor at all. BTW, welcome to the site.
Intro
Hi everyone. My name is Hank Quense and I just joined up. I've written nonfiction about fiction writing, publishing and book marketing and have 8 books published on this topics. My current project is a series of short (20 pages average) called Beginner's Guides. I've published eight of them so far and have 6 (maybe!) more to go. I'm looking forward to meeting all of you.
1 like • 4d
Thanks, David. What's is your main concern these days?
0 likes • 3d
Targeting is a big concern for all authors. Many of us promote the book to the general population and 90-95% of them don;t care about the book. Wasted time and money
1-10 of 12
Hank Quense
3
31 points to level up
@hank-quense-4015
Hank Quense is an independent author, self-publisher, and writing educator who helps nonfiction writers plan, draft, publish, and market their books

Active 5h ago
Joined Sep 10, 2026
Montvale, NJ
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