@Carolyn Green Great point! I think a lot of people jump into this one and spend a lot of time on it and see little to know success. Then they realize that their efforts could have been spent somewhere else to get better results and they start to get discouraged.

@Eliot Payne @Carolyn Green It's a 1880s American Mining Village themed amusement park in the state of Missouri. They showcase all kinds of trades that seem to be dwindling away like blacksmithing, glass blowing, old time candy and baked goods, wood furniture crafting, etc. They also have several amusement park rides. We had a fantastic time there over the weekend for our little girl's birthday!

While I am here as Carolyn's assistant to help monitor the group, I am enjoying learning other perspectives on marketing and how other marketing techniques are used and successful! Thank you everyone for being here and I can't wait to keep learning!

@Keith Byler, D.O. 😂

Naturally, one might think that you need to speak to your audience so that they know what you offer, how you can help them, what your authority is in your field and how that can make you the best option for them. However, I have learned that none of that really matters until after you know what your audience needs/wants. You could have the best pitch in the world for your audience, but if it is not actually something that they believe they need you will never sell your product or service to them. I believe that before you start to market your service, you need to start by doing some market research, including talking to prospective clients, to understand what their pain points are before you start offering things that may not seem like the best solution to them. Once you know what they need, you can tailor your products/services to meet their immediate needs and then continue to offer solutions as they work through your process.

@Eliot Payne Oh, I love the idea of doing a poll or survey to see what would be most helpful!

Congratulations Matt!!