@Kris LaGassee This sounds as though you're a little bit late to the game. I would ask somebody that you honestly trust maybe a nephew or a niece that's about 20 years old to explain it to you. And help you decide where to start and which two or three YouTube videos to watch. Because the marketplace is overcrowded over congested overpopulated and trying to narrow it down but the time you finally narrow it down in 6 months it'll be a completely different marketplace already. So the quickest way to get up to speed would be to talk to somebody that's 20 years old any kind of college student. A neighbor's kid or something like that.

@Kris LaGassee ha ha

@Christine Berencz well I will admit that I gave up at 22 minutes in pretty close to the end. From the very beginning I kept thinking the guy does not know his specific niche market. And up to the 22 minutes Alex finally got to the nitty gritty in the last 3 minutes about niching down to who his market is. But they still did not mention his biggest amount of customers. They are dreamers. And will never qualify for a vacation. Right from the very get-go when he started talking about these credit cards I was like what is the minimum spend per month. That's crucial for this kind of system. How do I know it, it's my PhD discipline. Consumer loyalty programs. I still don't like that guy Alex he's just so rough. But he is a quick thinker quick talker and the video does move so that was very good. I'm also published author so I understand everything that they were saying. And this did prompt me to go look at his Alex's website. And that roadmap thing that he's offering probably would be really valuable because that little mini ad that he had a little bit more than halfway through the video was intriguing when he says you are here, this is what your experiencing. That's probably worth whatever hoop you have to jump through or it looks like his program is $27 or something. That could be really exciting. Alex did address the holy Grail which is video Trump's photo Trump's bad video. And getting customer testimonial is vital. But remember he is selling a book. And then when he started talking about all those auto dialers that got very old and that's what I bounced.

@Christine Berencz it is a good video cuz it got you excited and can help you make some improvements but remember jdot has many more than just a handful of employees to do all that work. And the guy has got multi-million dollar budgets per year. He should have hired Alex three years ago. I have seen his ads and they've never appealed to me they seem like a come on. I don't like ads that don't deliver value and a benefit. And his do not. Implied value and implied benefit means I have to work to figure it out. And his ad should simply state the value and the benefit.

Last week four of the seven days I woke up to crunchy grass of Frost. First time I've seen that here in the 32 years living in Florida. Too cold.

@Christine Berencz we're going to be out of the woods after next Thursday. Meaning the overnights will be above 50° and the days will be above 70°.

Oh my gosh there's so much going on in this video. First of all nothing is really new new. However I think she should not have buried number seven to be the last because it's probably the most important that she presented. She should make that number one. The one that she now has number one regarding YouTube and Reddit they have been the most valuable sources since COVID. LinkedIn is never really been a good source although it does track people get to see your message so I've always treated LinkedIn like a billboard on the highway just another instance where somebody gets to see your message even if it's just subliminally. Her number 3 was extremely self-serving. But I really liked her style she reminded me a lot of you Christine and I think the two of you should do a podcast a video together. You're both gorgeous and I think you guys could rock the travel world with agents following you. I would recommend you do like an hour hour and a half video and then you chop it up into a handful of 6 to 8 minutes segments for YouTube. Honestly I think most of what she said was sort of like a whack in the side of the head just to kind of bring things back to mainstream again. I was also happy to hear her say was it point number two and number four,?, I don't recall but about the message and your website and your intro not bragging about your credentials instead talking about solutions. I'm glad to hear that because that's only the way it should have ever been. It harkens back to the way you should present your CV or resume. In other words when you're trying to get into college you want to talk about all your achievements and accomplishments and when you get out of college you still carry that on but with a direction that you're looking for in your next job. And then once you're established and you have some credentials then you talk about how you going to solve the world's problems and you sort of bury your credentials and education on your CV. That's the same way you need to be marketing products and services.

The video does move along at an okay pace but how many people are never going to get to number seven? I don't know I think it's something that you and others could use as a whole video. I think the videos that are 3 to 6 minutes long are the ones that are watched sometimes often more than once. At least that was the YouTube statistics last time I really dug deep into it. Which is probably about a year now.