A few years ago, a coach asked me a simple but piercing question: âWhat hurts worseâthe pain of discipline or the pain of regret?â Experience has taught me the answer. And if weâre honest⌠you probably know it too. So hereâs the real question âŹď¸ If regret hurts more, why do you keep choosing it? Why allow the same pain to show up over and over againâ in your health, your leadership, your calling? Discipline is uncomfortable once. Regret makes you relive the cost repeatedly. Pick your pain. But this timeâchoose the one that builds you. đŞ