I know that most influencers focus on growing. But Smart influencers focus on positioning. Because brands don’t pay the most to the biggest creators. They pay the most to the creators who help them achieve a clear business outcome. This is where most influencers stay “replaceable.” Smart influencers become performance partners. Here’s the difference. Basic Creator Mindset “I have 50K followers. My engagement is 6%. My rate is $300 per post.” Smart Influencer Mindset “My audience is startup founders and SaaS marketers. When I share tools, people sign up, test, and talk about them. I help brands drive trials and educated users.” See the shift? One sells content space. And The other sells audience behavior. Brands care about 3 business outcomes -> Attention Can you help them get in front of the right people? -> Consideration Can you help people understand the product and why it matters? -> Conversion Can you influence signups, downloads, or purchases? When you understand which of these you are strongest at, you stop guessing your prices and start justifying them. For example: If your tutorials regularly get saved and shared, you are strong at consideration. If people often ask you “link?” or “what tool was that?”, you are strong at conversion intent. If your videos reach new audiences consistently, you are strong at awareness. Most influencers try to be good at everything. But Smart ones learn into their strength and pitch brands based on that. This is how you increase your value And yah one more thing Start tracking patterns, not just likes. Notice things like: • Do people comment with buying questions? • Do brands get traffic spikes when you post? • Do followers say they tried something because of you? • Do your tutorials get long watch time? These signals show influence depth, not just popularity. Then change how you speak to brands. Instead of saying: “My rate for one video is $500.” Say: “My audience trusts my software recommendations. My past tutorials have driven strong interest and trials. I focus on helping brands turn viewers into educated users, not just views.”

If you're going to treat your business as a business, one of the first things any creator should do after they have a small following is to start building an email list. After getting that going, you should start creating an offer... a digital product of your own. Afterall, your fans follow YOU for a reason. Your posts and videos should tell people WHAT you (and/or they) should do. Your product shows them HOW to do it. I just added a new post in our classrooms, showing how you can use a simple plan to start working on it. Get your email list started, then use this to determine how to create a winner! Take a look: https://www.skool.com/influencerskoolkit/classroom/fd878e25?md=2f5738c2601242de9d63d2537b597710

Hello guys can anyone rate my offer and tell me it's potential error "We help developer-first SaaS and DevTools brands use trusted YouTube creators to show products working in real life, so buyers understand them faster and feel confident adopting." Thanks in advance