I've likely sent well over a million emails over the years, and here are some to-dos I've discovered myself, as well as learned from my email mentors. The difference between emails that get ignored and emails that work isn’t always the body copy… it’s what happens before the email is ever opened. Most people worry too much about the message itself, while ignoring what the reader sees first: Your sender NAME, SUBJECT LINE, and PREVIEW TEXT. (the first sentence) If your subject line fails, the rest of the email never even gets a chance. Here’s help with subject lines that consistently get opened: -Keep it under 40 characters -Use lower case letters - especially now, so it doesn't look like AI -Don’t make it obvious you’re selling... if they sense a pitch, it's dead -Use curiosity, ambiguity, or something surprising -Make them think "whoa!", "huh?", "WTF!", "why?" -Write the subject line and preview text as a pair, since people read them together And while I can write paragraphs on it, here are a few simple to-dos for the body text: -Keep it as short as possible -Write like you're talking to a 10-year-old -Don't include pictures or links -Add a "PS", some people read this first -Don't use a lot of bold or all-caps words -Don't include code that tracks opens, clicks, etc. -Don't use "spam words", like "buy", "sell", "sale", "cheap", "free", etc.. -Start with simple personalization -Point out a problem and how you can solve it Obviously, testing is always the real judge, and of course, sometimes we break these rules too... I hope this is helpful... if I can answer q's or help somehow, please reach out!

I follow Justin Moore pretty closely, and while as an agency, I prefer that a creator allows our white-glove service to match them with brands, and our brands let us find them the best creators, I know a lot of you want to do this on your own. If you're a creator and would like our help, click and register here, no obligation! So here's some help. This is good for managers, influencers, anyone putting sponsor deals together. The LAST example is a perfect strategy to turn "I only want to do affiliate deals" into something better... If you don't have Justin's book, it's $20 (or whatever it is) well spent. Click and take a look.

I built the site from a random influencer's Instagram using AI in around 15 minutes, but then it takes a bit to edit it, maybe change colors and images, but it's fun, easy, and fast! (it's more or less copy and paste) In the video, I show two equally simple no-code ways to build the website... one, you copy and paste your Instagram or LinkedIn profile into the software and click "go". The other is choose one of thousands of beautiful templates, and then edit it to make it yours. As you know, in February, we're giving away the entire software suite to the 3 people who refer the most people to our group...free for 6 months, and the normal cost is $97 to $297 per month! I'm also adding the video to our course later today after making a few edits... If I can help in ANY way, please reach out!

To help those who are pursuing growth on younger channels... for those of you who have gone live on social media... what platform has drawn the most responses and driven the busiest segment? And was it because of the platform, or your follower count ON the platform?

If so, here's a guide to creating a professional portfolio to showcase your talents! https://www.skool.com/influencerskoolkit/classroom/fd878e25?md=6700782071554e858b7388262fb35c62 If I can help, please reach out.