I work in SEO professionally, so I know how important solid research is. When it comes to researching keywords, categories, and competitors for books, Publisher Rocket continues to be my preferred tool. Here are five reasons why: 𝟭. 𝗜𝘁’𝘀 𝗯𝗲𝗴𝗶𝗻𝗻𝗲𝗿-𝗳𝗿𝗶𝗲𝗻𝗱𝗹𝘆. Compared with some other research tools on the market, Publisher Rocket is fairly easy to understand and adapt to. You don’t need to be an SEO expert to start finding useful information. 𝟮. 𝗜𝘁’𝘀 𝗮 𝗼𝗻𝗲-𝘁𝗶𝗺𝗲 𝗶𝗻𝘃𝗲𝘀𝘁𝗺𝗲𝗻𝘁. I purchased Publisher Rocket almost five years ago, and I’m still using that same tool today. I use it whenever I need to conduct keyword research for my own books or help members of this community research theirs. 𝟯. 𝗜𝘁 𝗼𝗳𝗳𝗲𝗿𝘀 𝗥𝗲𝘃𝗲𝗿𝘀𝗲 𝗔𝗦𝗜𝗡 𝘀𝗲𝗮𝗿𝗰𝗵𝗲𝘀. If you have the ASIN of a competing book, you can see which keywords may be helping that book get discovered. This can give you ideas for relevant keywords to research for your listing or Amazon Ads campaigns. 𝟰. 𝗜𝘁 𝗺𝗮𝗸𝗲𝘀 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗲𝗮𝘀𝗶𝗲𝗿. Publisher Rocket allows me to quickly compare competing books and review information such as rankings, estimated sales, pricing, keywords, and categories. Instead of bouncing between dozens of Amazon listings, I can analyze the market in one place. 𝟱. 𝗜𝘁’𝘀 𝗰𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁. For those of us who don’t adapt well to major interface changes, Publisher Rocket has remained refreshingly familiar during the almost five years I’ve owned it. Features don’t constantly move around, and I don’t suddenly have to hunt for something that used to be in a familiar spot. The bottom line is that research matters. Publisher Rocket currently costs $199 as a one-time purchase, but in my opinion, that beats paying $50 or more every month for a competing tool with a steeper learning curve. If you’re interested in trying Publisher Rocket, I’ll drop my referral link below. Have you used it before, or are you still doing most of your book research manually? 👉 GET PUBLISHER ROCKET