If you have ever wondered whether you should launch your offer live, sell it evergreen, run ads, build partnerships, or just ignore half the advice on the internet altogether... this episode is for you. This week on The ART of Online Course Creation, I sat down with Jessica Korthuis for a really honest conversation about what it actually looks like to sell an online course when you do not have a massive audience, a huge team, or endless energy for complicated marketing. We talked about the difference between the strategies that work for big-name creators and the realities of running a smaller business, why so many founders start talking about their offer too late, and what course creators should be focusing on instead of chasing flashy marketing tactics that may not fit the business they actually want to build. There is also a really interesting part of the conversation about ads, early adopters, and borrowed audiences that I think a lot of business owners in this group will appreciate. If you create offers, teach online, or are trying to grow in a way that is strategic and sustainable, I think this one will give you a lot to think about. You can listen here! And if you are looking for even more support with creating your courses, please feel free to check out my other community, the "Your Best Course" Build Lab. 😊

Hey everyone! My name is Melissa and some of you know I own Menopause Skool ~ a place for ladies to learn about hormonal issues and create their own balance! I didn't just wake up one day and say, "I want to help women with hot flashes and brain fog". Not at all ~ I learned the hard way ~ ignoring your hormones can wreck your long-term health! My hormonal imbalance caused cardiac issues that I will live with for life. I developed an irregular heartbeat, called PVCs (Premature Ventricular Contractions). The medications to treat my condition were horrible for me, so the other option was surgical intervention. I had Cardiac Ablation to get my heart back in rhythm. Also, my mitral valve was damaged & I have testing twice per year to monitor the status ~ I may need heart valve replacement in the future. Keep your health on track with the right knowledge, tools and strategies to prevent hormonal imbalance from stealing your longevity. You're never too young to prevent hormonal imbalance, and you're never too old to learn how to protect your health going forward. Join us in Menopause Skool today to get started on your path to better health!